HubSpot CRM is a free software that includes basic customer management functions. It provides a platform for small businesses to manage their business prospects and sales pipeline.
In this article we will be focusing on HubSpot’s free CRM product. For more information on their email marketing software, view our buyer’s guide.
We compiled reviews from our own website plus looked at user reviews from around the web to determine what HubSpot CRM customers think about the company.
HubSpot CRM Reviews
Summary of HubSpot CRM Reviews
We scoured hundreds of reviews and found that HubSpot CRM has mainly positive ratings. Here’s what we found:
What HubSpot CRM does well:
Most of the positive reviews mentioned the convenience of using a real CRM program for free without needing to upgrade to a paid version after a trial period.
What HubSpot CRM does not do well:
Negative reviewers said that integrating HupSpot CRM with their email marketing software was difficult. They also cited limitations in customizing reports.
Most Helpful Positive Review
One user who liked HubSpot CRM was very happy that his team was able to use the basic system for free, without any upfront costs. He considers it “a terrific value for a startup business.” He said that it proved to be a cost-efficient move for their company as they were able to fully utilize the system first to gauge the team’s comfort level with the system before making the decision to upgrade to its fully featured paid version.
Most Helpful Negative Review
One negative reviewer who is a Mac user with a Microsoft Exchange mail server address complained that he was not able to integrate it seamlessly with the software – which he considers a necessity for a CRM program.
He also mentioned that the mobile app needs to be improved and would like to see an integration of his HubSpot and iPhone contacts.
HubSpot CRM Reviews From Users Around the Web
Here are a few other resources for finding helpful HubSpot CRM reviews from customers. We rated the review sites on a scale from poor to excellent based on how trustworthy and useful the reviews seemed.
|User Review Website||Average Rating||Number of Reviews||Quality of Reviews|
|Software Advice||4.5 out of 5||119||Great|
|G2 Crowd||4.3 out of 5||315||Great|
|Trust Radius||8 out of 10||165||Great|
How We Determined Quality of User Review Websites
- Software Advice has good quality reviews, verifies its users and implements specific review guidelines to all users. Additionally, it uses simple information segregation including pros, cons, and recommendations making reviews easy to digest.
- G2 Crowd has excellent quality reviews from verified users and asks specific questions that most respondents gave insightful answers to. However, most of the reviews available are not recent and were given almost a year ago.
- Trust Radius provides great quality reviews and verifies its users. They also provide particular areas for the reviewers to provide insights about and most respondents gave informative answers. Plus, the site has a lot of recent reviews.
HubSpot CRM Pricing
|Business deals tracking||Free|
|Leads and contact management||Free|
|Email tracking (read receipt)||Free|
|Email integration||Free (includes Gmail, Apple Mail, Webmail, Outlook, Yahoo!, etc.)|
|Customer support||Community forum where users can ask questions to other existing users|
|Integration with HubSpot Sales Free or Professional||Free|
HubSpot CRM provides the basic fundamental features needed from a good CRM software. There are other free CRM software out there, but HubSpot really stands out by offering unlimited users and the ability to store up to a million contacts, companies, deals and tasks.
Best Pricing Option for Small Business Owners
HubSpot’s free CRM software is suitable for companies that are simply looking for basic features from their CRM provider. The free version offers features such as leads and contacts management, tracking of business deals, email integration and team task management.
If you want features such as marketing analytics, email marketing automation, and extensive reporting then you will need to upgrade to their paid marketing and sales software.