If you snuck into my home office and opened my desk drawer, among the half working pens and thumb drives, you’d find at least two dozen real estate business cards. Most are from agents I’ve done deals with in the past, and if you looked hard enough, you’d (probably) find at least a handful of my old business cards.
Why did I keep them?
Simple. Before they made it to my CRM, these cards lived in my jacket pocket, then my briefcase, then my desk drawer. Each one is a reminder to maintain a relationship. Even in the age of Zillow and virtual reality showings, your real estate business card can be a great way to remind people you exist.
That’s why we looked at hundreds of business cards from our readers, press contacts, branding agencies, and top producers in order to put together this list of 25 great real estate business cards. After this list gives you some inspiration, head over to our guide on how to create your own business card and check out ProspectsPLUS!® to get started crafting your own.
These drop dead gorgeous letterpress real estate business cards with gold embossment and edges were made in-house by luxury Los Angeles real estate firm Mercer Vine. What I love most about these cards is that they’re opulent and luxurious while still being understated and tasteful. That’s a very fine line and one that many luxury firms butcher with their branding efforts. Even more amazingly, these were designed in-house by someone with some pretty serious design chops. These are way too nice for my office junk drawer…
Like Mercer Vine, Bond St. Partners is another super high end Los Angeles Real Estate firm with killer business cards. Instead of designing in-house, they chose real estate branding company SM Sold to dream up these lovely design purist cards. The modern elegance on display here is proof positive that you don’t (always) need to use gold leaf to make something luxurious!
P.S. If the name sounds familiar, you might remember Bond St’s David Parnes and James Harris from Bravo’s Million Dollar Listing.
Let’s switch gears a bit and take a look at great real estate business cards that mere mortal agents are using. The Philly Living Team and Keller Williams might not see eight figure listings very often, but that doesn’t mean they don’t take branding seriously.
Philly Living worked with Brand Revive to well, revive their brand into the friendly, clever iteration you see here. The chat bubble logo along with the simple, on target slogan “let’s talk” work amazingly well on their cards. The bold, primary red also dovetails nicely with Keller Williams’ iconic branding. That means they’re not only showing off their own clever branding, but are reinforcing the fact that they’re backed up by one of the most powerful names in the business.
Interested in learning how to craft a killer real estate slogan? Check out our list of the 25 best slogans in the industry along with instructions on how to come up with your own here.
Broker advocate designed these awesome and fun clear plastic “sold” real estate business cards. The idea is to hand it to your client outside the house then encourage them to hold it up like in the picture above. While not everyone will appreciate the cleverness here, these are definitely novel enough that people will hang on to them, and might even show their friends.
Proving that you don’t need to hire a branding agency to get a great real estate business card, these well designed and professional looking cards from Pixels Printed fit the bill. The full color headshot looks great, and the portrait orientation is pretty on-trend for 2016.
All you need to do is plug in your personal information (Maria Vasquez isn’t a real agent), place your order, and you’ll get slick, professionally printed business cards in the mail in a few days. You can also upload your own logo.
If you have a good sense of design, you can also create fully customized business cards at ProspectsPLUS!®
Designed by creative team Robyn and Robyn, Note how the L in her initials crosses the M to spell out “LA”. Pretty clever branding for LA based realtor Lee Mintz. It’s also reminiscent of a sports logo which works perfectly for her brand as she’s lucky enough to have professional athletes among her client list.
Great branding by branding agency Olab makes this royal purple card for Tahoe-based Realtor Katie Tyler really pop. P.S. if you want to see some jaw dropping rustic vacation homes in breathtaking settings, check out the incredible listings on Katie’s site by clicking her name above.
Creative firm Izoky Design came up with some lovely and effective real estate business cards for Hayward, California Realtor Asha Mcdowell. The key motif, colors, logo, and modern and attractive color theme make these custom cards to be proud of.
Miami Realtor Jon Gilman went with an elegant art deco inspired logo and business card that is perfect for working in Miami. Here’s a situation where gold leaf can knock it out of the park. These were designed by Miami design firm The Brand Collective. Nice work!
Once again proving you don’t need gold leaf to look luxurious, these award winning cards from Pacific Luxury Group are understated, modern, and classic all at the same time. The edge coloring, embossing, and vertical layout all work perfectly together.
These gorgeous Yves Klein blue cards were created for Beverly Hills commercial broker Daniel Sanchez by creative team Robyn and Robyn. Since Daniel loves exotic sports cars and sports, they designed him a logo that’s reminiscent of the badge of an Italian super car. In a city as car obsessed as Los Angeles, this is sure to resonate with fellow car aficionados.
Hampton Roads, Virginia based team the Fauver Group went with a classic, elegant typeface and layout for their lovely real estate business cards. Designed by Portland based graphic designer Rayvyn Stadick at Three Fifteen Design, the timelessly stylish design on display here works extremely well for a historic area like Hampton Roads, Virginia.
Another trend for real estate business cards in 2016 is the use of thin, semi opaque plastics. The material used here in Miguel Casanova’s card lends his brand a cool, modern feel. Not to mention, these cards are much harder to bend, smudge, or otherwise destroy. Not a bad feature, especially since we’ve all had mangled cards in purses, pockets, or wallets! Heck, you could even take this card swimming and it would look like brand new. Pretty cool.
Love the cyan and chocolate brown color theme happening on these cards from Oregon based Realtor Alicia Brandt. Again, the portrait style layout is pretty trendy this year.
Don’t be afraid to think outside the box! Arizona based Realtor Michelle Lohman went with these quirky key shaped cards in order to stand out from the crowd. Very clever.
Richmond, Virginia based Realtor Jenn McPhee combined two recent trends for card design with her creative and memorable cards: translucent plastic and portrait orientation. This one’s definitely a keeper!
Like their amazing website, The Boutique Real Estate Group went with a clean, hip, modern look for their business cards from SM Sold. The grey with orange accents screams cool, young, tech savvy company, and the black and white headshots only underscore it. It seems like every other agent is using the monochrome headshot (including myself…) these days, but when they work, they just WORK.
With typography that would work on a modern jazz album as well as a realtor’s card, Washington based Realtor Ryan Lavergne’s business cards designed by Kanani Miranda are sure nice to look at. Along with the typography, the layout and color theme work very well together. As an added bonus his slogan, Onward, Upward, & Homeward, is pretty great as well.
Loving the minimal layout and friendly copy for these spec cards from J32 Design. There’s just something nice about including a headshot as a thumbnail instead of taking up half the card. If they offered a stipple drawing (think Wall Street Journal Portraits), I would be all over these.
Rock Design is a high-end custom card design company that offers cards made from laser etched aluminum, leather, steel, plastics as well as other exotic and unusual materials. Their “Sophia Paulson” line are just cardstock, but I love the intricate foil stamped gold design and layout.
The Perry apartments is a luxury development in Potomac Maryland that wouldn’t look out of place in Williamsburg Brooklyn. High end finishes, sleek modern design, and luckily, gorgeous retro themed branding to match. The layout, colors, and typography here all work perfectly for their brand.
Fort Lauderdale Realtor and Million Dollar Listing Star Samantha DeBianchi’s real estate business cards have a great clean layout, and a typography and color theme that work amazingly well for her brand and Fort Lauderdale.
Back to Beverly Hills to check out these too cool for school business cards for the Cumming & Beisel team from Hilton & Hyland Christie’s. Black background, foil stamped silver design, and elegant typography make their cards look more like passes to some exclusive club rather than business cards. Perfect for their market.
Lovely typography, the ubiquitous gold foil stamp, and a key on a black background all work incredibly well for Sarah Marsal’s business card.
Loving the vibrant red background and minimal brand mark for Alterman Commercial’s business cards. Designed by Creative Juice, these cards really make an impact.
Over To You
Now that you’re inspired, are you ready to have your business cards designed and printed? Find out the best business card services in our buyer’s guide that compares the best business card printing services. Once you’re finished, check out some more awesome articles on real estate branding:
- 26 Tips for Building an Unstoppable Real Estate Brand [Infographic]
- Your Website
- Your Real Estate Slogan
- Your Bio
- Your Facebook Page
- Your Yard Signs
- Your Postcards
- Your Advertisements
Let us know in the comments if you’ve spotted a great real estate business card idea that we missed!