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David Waring

About the Author

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David Waring

David Waring is the Co-Founder of Marc Waring Ventures LLC, the parent company of FitSmallBusiness.com. Prior to Co-Founding Marc Waring Ventures he held a variety of senior level positions at successful startups ranging from mobile technology to institutional trading systems.

Black Lives Matter: Our Response

By David Waring on June 2, 2020 | Black Lives Matter

Text: 'Black Lives Matter' on black background

Black lives matter. We stand in solidarity with our Black colleagues and the Black community in the fight against racism and injustice. Today we acknowledge the murder of George Floyd and the mark that he has left on the world. We also acknowledge that this is not simply one tragic act of violence, but representative…

The 30 All-Time Best Sales Books: From New Releases to Classics

By David Waring on December 14, 2017 | Sales, Sales Strategies, Tip List

30 of the best sales books

Most top performing sales directors claim to regularly read sales books. Why? Because it’s probably the fastest and most cost-effective way to improve your sales capability and accelerate sales in your small business. In this article, we’ve rounded up the 30 best sales books of all time, which includes; bestsellers, classics, and innovative newcomers. My…

Sales Negotiation Skills – 19 Tips On How To Win The Deal

By David Waring on August 23, 2017 | Sales, Sales Process, Tip List

Sales Negotiation Skills and Tips to Close the Deal

Sales negotiation skills help you to agree on the terms of a deal as part of the B2B sales process. It occurs after the sales pitch has been delivered and any objections have been resolved. Having well-honed sales negotiation skills can make a huge difference to a salesperson’s win ratio and the price they close…

Small Business Failure Rates: Why All The Stats Have It Wrong

By David Waring on July 26, 2017 | Starting a Business, Statistics

Small Business Failure

There are a lot of false statistics floating around the web about the dismal survival rates of small businesses. In this article, we get to the bottom of these stats and uncover the truth about small business failure rates. Various Small Business Failure Rates Online Here are some business failure rates that can be found…

Visual Merchandising: How to Display Products In Your Store

By David Waring on March 23, 2017 | Brick and Mortar, How To, Retail

All types of retail stores benefit from effective visual merchandising. Whether you’re creating a 3D in-store display to showcase the latest trends or using signage to highlight your services top features, these methods of visual merchandising can catch a customer’s eye, inform them of a new product, and ultimately, increase sales. What is Visual Merchandising?…

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