When it comes to getting potential customers’ attention, not every brand has a large budget for marketing and advertising. Still, that doesn’t mean you can’t have innovative strategies to stand out. Here, get 20 out-of-the-ordinary guerrilla marketing ideas to inspire you. 1. Give Away Products to Get Email Addresses Leah M Berry, The Entrepreneur’s Relationship…
About the Author
Michael X. Heiligenstein
Michael manages marketing and communication at Fit Small Business. When he's not busy writing profiles of himself in the third person, his hobbies include writing, guitar, and hanging out with his dog Oscar.
Top 20 Black Friday Ideas from the Pros
Your whole year has been leading up to this moment. Black Friday is impending, and you may already be gritting your teeth and wondering how you’re going to handle the stress of this massive retail free-for-all. Never fear: we’ve called in for help from some small business pros for pointers on how to make this…
Biggest Loser Press Release
Here’s a great real life press release from a communications pro. Pay attention: it starts with the most important info – the news event (the app release) – and follows with why you should care. It offers the facts and easily quotable lines which journalists can pull for their articles. For more examples, check out our Full…
Best Small Business Podcasts
Here is our list of the best small business podcasts Congratulations to our Best Small Business Podcasts! Here are the podcasts we find most useful and interesting to small business owners. These podcasts range broadly in focus, tone, and content, but they all strive to present actionable advice that small business owners and entrepreneurs can…
Business Plan Scholarship Winners & Essays
The Winning Essay: Spring 2016 This article was submitted by Tina Nguyen, winner of the Spring 2016 Business Plan Scholarship. You can read more about her below the essay. I started a FIRST Robotics team at my high school during my junior year. With the majority of teams using at least $15,000 per year…
