Education & Credentials:
- Associate Broker’s License—State of New Mexico (Inactive)
- MBA in Sustainable Enterprise—Dominican University of California, San Rafael
- Certificate in Film & Television Production—American Film Institute
- BA, Cultural Anthropology—Reed College
Expertise:
Brand & Marketing Strategy, Messaging & Content Development, Campaign Production
Highlights
- MBA in Sustainable Enterprise
- Worked with Coca-Cola to develop and promote their water conservation programs in India
- Build, ran, and grew the Red Hat Level Up Cloud Services cross-sell program into a successful sales initiative generating over $4M in pipeline opportunities
Experience:
As a Marketing Staff Writer at Fit Small Business, Will brings over 25 years of experience and subject matter expertise in marketing and advertising. Will holds an MBA, Certification in Film Production from the American Film Institute and has worked as a marketing consultant and marketing director, and even built a dot-com startup in the heady internet boom of the late 90s. He most recently worked as a Program Marketing Manager at enterprise software company Red Hat, helping build the Red Hat Level Up cross-sell program from the ground up.
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Education & Credentials
- Associate Broker’s License—State of New Mexico (Inactive)
- MBA in Sustainable Enterprise—Dominican University of California, San Rafael
- Certificate in Film & Television Production—American Film Institute
- BA, Cultural Anthropology—Reed College