The best chart software programs make it easy to convert raw data into simple to understand business insights by creating an illustration, such as an infographic or image, for use in a document or shared online. We looked at the most popular chart software programs that covered the range of options for small businesses in terms of ease of use and available features, such as editing tools and templates.
Best Chart Software Summary Table
| Venngage | Ease of Use. Free plan includes a limited set of templates. | $19.00/month |
| Infogram | Interactive Charts. Free plan allows up to 10 charts or maps. | $19.00/month |
| SmartDraw | Creatives. Free plan is only a 2-day trial. | $5.99/month |
| Creately | Best free software that lets you collaborate with peers. | $5.00/month |
| LucidChart | Flowcharts. Free plan provides up to 100MG of data storage. | $5.95/month |
How We Evaluated Chart Software
When evaluating the best chart software, we took these main factors into consideration:
- What features did the software offer, like templates, and how useful will those features be to the specific charting needs of small businesses
- Is the software web-based to allow collaboration and access to images online
- How intuitive and easy to use is the software, because small businesses don’t often have a graphic designer on staff
- What pricing options are available and are they affordable enough to deliver a good return on investment; in addition, we only included software that had a free version so business users could try it out with no obligation
- What customer support options does the software offer and how timely are their responses
- Are there any key features missing that small businesses might need or that other competitors offer at a similar price point
Best Chart Software for Small Business: Venngage
We recommend Venngage as the best chart software for small business because of its ease of use, affordability, and great templates. Venngage is intuitive and because it doubles as infographic software, you can add more illustrations and images after your chart is built.
Examples of Venngage charting options for beginners
Our Venngage software review indicates that clients love this charting software program. It’s easy-to-use and extremely flexible. Take a look at some of the beginner templates shown above.
How easy is it to use Venngage? This simple bar chart below only took us two minutes to build using a template and existing data. It provides a fictitious example to graph where sales leads are coming from. The same chart could be created in Excel or Google docs, but the visual representation of the data would be much less engaging.
Even in the free version, you can import data from Google drive, or you can cut and paste data into the built-in spreadsheet shown on the right-hand side of the screen above.
Venngage Pricing
Venngage offers three plans — Free, Premium, and Business. The Premium Plan costs $19 per month and unlocks all the templates. The Business Plan costs $49 per month, adding priority support and training. Venngage is also free to use with a limited number of templates. Users can also get discounts from 12% to 20% with quarterly and yearly subscriptions.
Venngage Price Comparison Chart
| Monthly Fee | |||
| Create Charts, Graphs & Infographics | |||
| Image Upload | |||
| Premium Templates, Charts & Icons | |||
| Export to PNG & PDF | |||
| Team Collaboration | |||
| Email and Chat Support | |||
| Live Training Workshops |
Venngage Features
In addition to visualizing data, you can create timelines, social media graphics, and even develop a step-by-step process guide. Add photos, draw arrows, write additional notes — whatever your creative mind desires.
You can choose from many different fonts, set custom colors, and adjust size and placement with ease. This is important, since there’s often more to the story than just the data on the chart itself.
Venngage Customer Support
Venngage has a help center that’s available 24/7 by sending an email from their website. They also have online chat available Monday to Friday at all hours. There is no phone number to call them directly.
What’s Missing from Venngage
You have to buy the premium version of the software if you want to be able to access all the diagram templates and/or export to a PNG image or PDF document. Venngage may not be able to handle more complex or 3D graphing, but it actually made our simple bar graph dataset look better than MS Excel or Google Sheets.
Best Chart Software for Adding Interactive Charts to Your Website: Infogram
Infogram is great for small business users who want to display interactive charts. By embedding a chart on a website, users can click between # and % and watch as the graph changes. In addition, you can add text, objects, images, and media – similar to Venngage. However, the template required a bit more manual formatting than Venngage.
Similar to Venngage, Infogram is chart software with robust diagram-making capabilities.Their primary advantage is offering responsive charts – that is, where a user can press a button or a tab to see a different view of the data. They’ve also recently added templates for infographics and Facebook posts as well as existing chart and map templates, as you can see in the image below.
Infogram offers new templates like Infographics and Facebook posts
In our example, an interactive chart would be helpful if we wanted to show the raw numbers as well as a percentage. Or, if you have data for more than one year. With just a click of a button the viewer can toggle back and forth.
Using the same sales leads chart we created in Venngage, Infogram allows the viewer to see either the number of leads or the percent just by clicking the respective tab.
Infogram bar chart showing the option to view the data in multiple formats
Infogram Pricing
The free version of Infogram lets you save up to ten charts and provides access to ten types of maps. Infogram pricing starts at $19 per month, exactly the same as Venngage. However, to get team functionality, training, and dedicated support, you’ll have to upgrade to a Team plan at $149/month. That’s a lot for a small business to spend.
Infogram Price Comparison Chart
| Price | |||
| Charts, Graphs, Infographics & Maps | |||
| Publish Online | |||
| Premium Templates & HD Images | |||
| Projects | |||
| Analytics | |||
| Live Training Workshops |
Infogram Features
Infogram has all the basic charting features you expect, but adds analytics if you upgrade to Pro. That lets you compare data over time, much like a spreadsheet, but in a visual and clickable form. Otherwise the only extras you get with a paid plan are more templates and more projects.
Infogram Customer Support
Infogram’s customer support is better than Venngage. They not only have a phone number you can contact, but they provide a blog, online video based tutorials, open online chat, and an email customer service option that’s available 24/7.
What Infogram is Missing
What ultimately kept Infogram from the top of the list was the lack of formatting tools for charts. For example, you can’t adjust grid lines. In addition, you must upgrade to a much more expensive Team plan to get access to training and dedicated support.
Best Chart Software for Graphic Designers: SmartDraw
Smartdraw is best for businesses that have someone with graphic design skills on staff. You can use SmartDraw for all your business drawing needs, but it’s a bit more complex to navigate … so having some creative skills is an asset.
SmartDraw is in a slightly more advanced design category than Venngage and Infogram. It’s a drawing tool that also makes charts and diagrams and it just happens to have many well-designed templates in addition to the basic ones shown below.
Some basic types of charts you can create in SmartDraw
SmartDraw provides over 70 different types of charts and diagrams — retail planograms, venn diagrams, infographics, org charts, and fliers among many others.
SmartDraw org chart example showing tools to add employees by job type
You’ll want to have a bit of design savvy to use some of the more advanced features in SmartDraw like styles and themes.
SmartDraw Pricing
SmartDraw ranges in price from $9.95 per month for one user to $5.99 per month per user for up to five users. The only difference in the two plans in the number of users, otherwise the features are the same. There’s also a desktop version for $197 per user license.
SmartDraw Price Comparison Chart
| Price | |||
| Users | |||
| Charts | |||
| Printing | |||
| Export | |||
| Customization | |||
| Integration |
SmartDraw Features
With SmartDraw you’ll have infinite options for customization. SmartDraw is a great choice if you need to draw other types of diagrams, such as org charts, and want to share them with others via Dropbox, Google Drive, or OneDrive. All features like printing, exporting and integrations are the same regardless of the plan you choose.
Data can be imported from Google drive or a CSV file, which saves time. Of course, Venngage also allows you to import data, but only using Google drive — not Excel like SmartDraw.
SmartDraw Customer Support
SmartDraw provides support by phone, email, or online chat Monday to Friday from 6am to 5pm PST.
What SmartDraw is Missing
SmartDraw works more like a drawing tool, hence its name. You may find that having some graphic design skills helps. However, HR users gave it great reviews for its org charting features. Nonetheless, it’s a bummer that the free trial is only 2 days.
Best Chart Software for Free Charts & Diagrams: Creately
Creately is best for small businesses that need quick access to a free solution. Of all the chart software programs we reviewed, Creately offers the best free version. Creately is the only charting software that didn’t require any registration in order to start using the free version. And the free version does a lot!
Like the other chart software programs, you can import data and use templates. But unlike those programs, Creately templates have user ratings so you can choose from those templates that are the most popular like business plans, org charts, process maps, mind maps, or nearly any other kind of chart you can think of. See a small sampling below.
Types of charts you can create with free user-rated Creately templates
Like SmartDraw, Creately looks and works more like a drawing program than a chart program, so it may scare off first-time users. Nonetheless, the interface is easy to use — even for a beginner — as shown in the screen capture below. And there are many existing diagrams ready for you to borrow and customize, even in the free version.
Creately has shapes, callouts and even people icons to add to charts
In addition, you can publish your chart to a website or social network and allow others to add notes and comments with the free version. Other chart software, like Venngage, requires you to upgrade to a paid package before you can publish your charts online.
Creately Pricing
Creately is very competitively priced, but the free version is so robust that you may never need to pay for it. Paid versions run from $5 to $25 per month. The price increases as you add more than five users, but not by much. For example, 25 users would only cost $75 per month.
Creately Price Comparison Chart
| Price | |||
| Users | |||
| Create Charts, Graphs, Infographics & Maps | |||
| Real-Time Collaboration | |||
| Image Upload | |||
| Import Options | |||
| Export Options | |||
| User Support |
Creately Features
Creately offers the same features as the other charting software options we reviewed, but adds the ability to collaborate on charts with other users. This is great if your team is virtual or you’re working with offsite contributors. The only difference between free and paid plans are the support and the import/export options you get.
Creately Customer Support
With Creately you can search for answers online or send a support request via email. However, the robust user community is a great help to answer chart-specific questions.
What Creately is Missing
While you don’t have to register, you do have to install Adobe Flash in order to use Creately. In addition, if you want to create a simple bar chart or pie chart, you have to draw the diagram yourself using shapes as there are no standard templates for the simplest of charts. Also using the free program you can’t import data from Excel or Google Sheets like you can with most the other chart programs’ free versions, so you’ll have a bit of data entry to do if you have lots of data values.
Best Chart Software for Flowcharts and Process Diagrams: LucidChart
LucidChart is best for businesses that need to create flowchart type diagrams and for people who have experience with more enterprise-level software like Visio.
LucidChart is a another software like SmartDraw and Creately that creates many different types of charts, but it focuses more on flow charts, such as mind maps, circuit diagrams, family trees, venn diagrams, floor plans, and org charts. Flow chart templates abound on LucidChart, but the interface is little more industrial, like Visio, rather than user-friendly like Creately.
LucidChart has many pre-built chart and diagram templates
LucidChart is not designed solely for data charts and it’s a bit complex. On the positive side, you get more flexibility — you can draw different shapes, create multiple connections, and even update data in a linked spreadsheet to have it automatically revise your chart. By upgrading to the Pro or Team plan you can share your chart on social media. An example of template is shown below so you can compare the interface to Creately and SmartDraw, which offer similar features.
A SWOT diagram is one of many different templates available on LucidChart
LucidChart Pricing
LucidChart offers a free version. Its paid versions cost $5.95 for the Basic plan up to $24 per month for the Team plan, with discounts up to 17% if paid annually. The only difference between Free and Basic is the amount of storage you get; whereas the higher priced plans allow more users, and have import/export options.
So cost wise, it’s comparable to SmartDraw and Creately.
LucidChart Price Comparison Chart
| Price | ||||
| Users | ||||
| Unlimited Documents | ||||
| Shapes | ||||
| Data Storage | ||||
| Visio Import & Export | ||||
| Data Linking | ||||
| Team Management | ||||
| Integrations |
LucidChart Features
LucidChart has the same basic features as the other chart software, such as editing tools and templates. If you upgrade to the Pro or Team plan, you can import and export existing charts and data from Visio. However, LucidChart is designed more as a whiteboard where you can drag and drop boxes for more free-from and complex diagrams.
The Pro and Team plan also let you link to data in MS Office and Google docs; so when you update the spreadsheet data, it automatically updates the diagram.
LucidChart Customer Support
LucidChart’s help center was one of the more difficult to navigate. There’s no phone support and you have to click through a series of menu items to find your own answers on the knowledge base. You can send a help request by email, but have to login first to access that function. No support hours are posted, but they claim a 12-hour turnaround on email requests.
What LucidChart is Missing
While feature rich, LucidChart requires more manual work since you have to add each shape, arrow, and text box on the chart if there’s not a template you like. The interface is also a lot more complicated since there are far more options for creating objects and formatting the chart. Of all the programs we reviewed, LucidChart had the most complex interface. And it has no online chat for support.
The Bottom Line
Without the right software, the seemingly small task of creating a chart can give you a big headache. Whether you need a diagram to spice up a presentation, publish online, or need to create an engaging infographic, being able to customize your chart and add graphics will help bring your data to life.
We recommend Venngage so highly that we use it at Fit Small Business ourselves. This is because we can easily save our color schemes and annotate our charts, among other benefits.
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