BuzzSumo is a marketing analytics platform that offers tools to analyze trending content and find key influencers. Its features include content insights, competitor research, brand monitoring, question analyzer, content alerts, social media analytics, and more. In this article, we cover BuzzSumo reviews and pricing. Ready to get started? Get a free trial.
BuzzSumo pricing varies depending on four subscription plans: Pro ($99/month), Plus ($179/month), Large ($299/month), and Enterprise (starts at $499/month). The main differences between the plans are the number of users, alerts, and feeds, the volume of projects and exports, as well as access to advanced features such as top author search.
*Annual plans are paid in full at the start of the billing cycle.
Discounts are also offered: 30% for educational institutions and 40% for NGOs and registered charities.
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Summary of Positive BuzzSumo Reviews
Users who gave BuzzSumo a positive review said that the platform provided them with reliable content insights. They added that it has connected them to leading influencers for any particular topic. Some mentioned that it has a user-friendly interface for searching and monitoring trending keywords.
One user who gave BuzzSumo a positive review on G2 said that it enabled him to find influencers for different social media platforms. He also shared that he was able to create content for his website based on the popular online content he has discovered through the software. He added that, as a result, his website gained more traffic.
Summary of Negative BuzzSumo Reviews
As of the date this article was written (June 20, 2019), there are very few up-to-date negative BuzzSumo reviews online. However, some users complained about its steep pricing.
Check out the list below of some of BuzzSumo’s features:
- Content discovery, curation, and insights
- Competitor research
- Brand monitoring
- Influencer search and amplification
- Question analyzer
- Top author search
- Social media analyzer
- And more
How often does BuzzSumo send content alerts?
BuzzSumo can send alerts as soon as a relevant online activity occurs. These can be for whenever a published article mentions their keyword of interest, or when a followed author publishes a new article. Alerts can also be sent whenever a competitor’s post becomes trending.
How does BuzzSumo acquire its content insights?
BuzzSumo discovers trending content primarily through social media. Users can tweak the social search engine to find the most shared content for certain authors, topics, or domains. BuzzSumo has access to Facebook, Twitter, Pinterest, Google Plus, and LinkedIn.
Here is a list of some of BuzzSumo’s popular integrations:
Have you read these BuzzSumo reviews and are still not sure if it’s the right fit for you? Read our reviews of all top marketing analytics software or check out one of these three BuzzSumo competitors.