Drip is an email marketing automation software that allows small business owners to collect leads, automate email campaigns, and create workflows integrated with their other business platforms. We compiled Drip user reviews from around the web to determine what their customers think about the company. We also compared the most popular pricing options for small business owners.

For an in-depth comparison of top email marketing software, read our email marketing buyer’s guide.

Drip Customer Reviews

Summary of User Reviews

We scoured hundreds of reviews and determined that Drip has generally positive ratings. Here’s what we found:

What Drip does well:

Users who gave Drip a positive review liked that the platform’s interface is very simple and easy to use, but is packed with powerful features. A common favorite is the “Workflow” feature which allows users to make complex automations very simple by generating triggers and actions based on every subscriber’s behavior. It also integrates well with a lot of third party platforms to create a seamless and automated buying experience for customers.

What Drip does not do well:

Users who gave Drip a negative review said that their customer support is slow in responding. Some users also mentioned that the platform has text-only email templates, so creating your own HTML-designed pages is necessary if you want a more complex layout than just plain text.

Most Helpful Positive User Review

One user who gave Drip a positive review on G2 Crowd said that she is able to easily create campaigns and workflows, even though she’s new in the field of marketing automation. She particularly likes the drag-and-drop workflow creator which helps her visualize the process of their campaigns.

Most Helpful Negative User Review

One user who gave Drip a negative review on G2 Crowd said that the company’s support staff is slow, unhelpful, and provides very generic replies. He also mentioned that it is difficult to create emails that are beyond text-only using the platform’s email editor.

See All User Reviews

Drip User Reviews from Around the Web

Here are a few other resources for finding helpful Drip customer reviews. We rated the review sites on a scale from poor to excellent based on how trustworthy and useful the reviews seemed.

Drip Pricing

Drip has three kinds of plans — the Starter, Basic, and Pro. The starter plan is free, but is limited to only 100 subscribers. Their Basic plan costs $49 monthly for 2,500 subscribers, and the Pro plan is at $99 per month for 5,000 subscribers. All of these plans are inclusive of unlimited email sends.

If you pay upfront for an annual contract, you’ll only pay for ten months — meaning, you get two months free. For high-volume users, they can get a custom calculation on Drip’s pricing page by inputting the number of subscribers they have. Pricing quote is calculated automatically. Free trial for three weeks is also available for all paid plans.

Compare Drip Competitors

Not sure if Drip is the right email marketing software for you? Check out our email marketing software buyer’s guide comparing the top providers.

Read Buyer's Guide