FollowAnalytics is a mobile marketing automation solution that helps boost engagement through mobile apps. It provides analytics through machine learning, an analytics platform for real-time customer engagement, and campaign building capabilities. In this article, we cover FollowAnalytics reviews and pricing. Ready to get started? Request a demo.
FollowAnalytics pricing is not readily available on its website. Similar services charge $50 to $800 per month depending on the number of contacts in the database or as high as $3,000 per month for advanced features such as social media capabilities and A/B testing. Interested users may contact FollowAnalytics’ sales team for customized pricing.
Ready to get started with FollowAnalytics? Request a demo.
Summary of FollowAnalytics Reviews
As of the date that this article was written (July 17, 2019), there are no up-to-date FollowAnalytics reviews online. If you are a past or current FollowAnalytics customer, leave a review to help other business owners who are deciding whether or not to use the software.
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Check out the list below of some of FollowAnalytics’s features:
- Intuitive campaign builder
- Push-button connectors
- Native connectivity to customer relationship management (CRM) systems
- Advanced segmentation
- Enterprise dashboard
- App store and attribution analytics
- Campaign analytics
- And more
What is an active user?
An active user is equivalent to one device ID. You can also use segments to create your own definition of what an active user is so that the group can be analyzed, and the data gathered is used for campaigns.
When do campaigns target audiences?
The targeted audience of a campaign is computed when the campaign starts. Campaigns based on Mobile Moments, meanwhile, have their audience computer every 10 minutes. Scheduled push messages are sent through FollowAnalytics’ servers on the given date and time to those that are opted-in at the time of sending.
What is stickiness?
Stickiness is the ratio of daily active users over the number of monthly active users. The estimate determines how sticky the user’s app is. If the ratio amounts to 100%, that means that all users use the app daily. Conversely, if it is close to 0%, then no one uses the app more than once a month.
Here is a list of some of FollowAnalytics’ popular integrations:
Have you read these FollowAnalytics reviews and are still not sure if it’s the right fit for you? Read our reviews of all top mobile marketing software or check out one of these three FollowAnalytics competitors.