Google Optimize is Google’s A/B testing and website personalization platform. Its features include multivariate testing, visual editor, customer segmentation, reporting, and more. In this article, we cover Google Optimize reviews and pricing. Ready to get started? Signup for free.
Google Optimize Pricing
Google Optimize pricing is based on two plans: Optimize ($0) and Optimize 360 (custom pricing). Pricing for Optimize 360 is currently not published on its website. However, according to third-party sources, it is estimated at $150,000/year. The main difference between the plans is access to premium features such as Google Analytics audience customization.
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Summary of Positive Google Optimize Reviews
Users who gave Google Optimize a positive review said that it seamlessly integrates with Google Analytics, which makes it easy to set up. Others shared that it enables them to run successful tests without the need to code each experiment.
One user who gave Google Optimize a positive review on SaaSworthy said that it allows him to easily create A/B tests, which they can implement efficiently at the same time. He also commended the detailed test result reports that he receives.
Summary of Negative Google Optimize Reviews
As of the date that this article was written (May 8, 2019), there are not many up-to-date Google Optimize negative reviews online. However, one user reported that the free product is limited to five tests at a time.
Top A/B Testing Tools Picks From Fit Small Business
6 Best A/B Testing Tools for 2018: A/B testing tools allow businesses to create multiple versions of a webpage and test them against target audiences. In this article, we compared Google Optimize, Unbounce, Freshmarketer, Instapage, AB Tasty, and Google Optimize based on price, ease of use, testing capabilities, types of optimization, and more.
Google Optimize Features
Check out the list below of some of Google Optimize’s features:
- A/B testing
- Multivariate testing
- Customer segmentation
- Split testing
- Visual editor
- And more
Google Optimize FAQs
Is Google Optimize available for mobile apps?
Users may access Google Optimize on their mobile phones via Firebase A/B testing.
Google Optimize 360 offers a feature called Activation Events which enables users to load data after the initial page load.
Google Optimize Integrations
Here’s a list of some of Google Optimize’s most popular integrations:
Google Optimize Alternatives
Have you read these Google Optimize reviews and are still not sure if it’s the right fit for you? Read our reviews of all top A/B testing tools or check out one of these three Google Optimize competitors.