Hootsuite is a social media management program that lets businesses run their social campaigns on different platforms such as Facebook, Instagram, LinkedIn, and Twitter. It provides extensive reporting and analysis functionalities to help businesses measure the success of their social media campaigns. We compiled Hootsuite reviews from around the web to determine what customers think about the company and compared the most common pricing options for small business owners.
Hootsuite Customer Reviews
Summary of Hootsuite Customer Reviews
We scoured hundreds of available reviews online and determined that Hootsuite has generally positive ratings. Here’s what we found:
What Hootsuite does well:
Users who recommend Hootsuite said that they like the convenience and time efficiency of being able to create and post social media content using one platform. Being able to schedule posts in advance instead of manual posting is also a huge plus for users.
What Hootsuite does not do well:
Users who left negative reviews of Hootsuite said that the dashboard looks clunky and needs updating. Some users also experienced glitches when using the platform, and other users complained that their scheduled posts didn’t go out on time.
Most Helpful Positive Review
A user who left a positive review on the review site G2 Crowd said that she finds Hootsuite very helpful as they are able to manage all their social media accounts in one location. The dashboard allows them to view their audiences’ interactions with each of their social media accounts in an easily understandable format. She also mentioned that being able to schedule posts in advance has made a huge difference to their time, as they no longer have to manually post things and can set posts up for the whole week. Also, if someone from their team will be on vacation, they can plan posts before going away so their social media accounts don’t suffer.
Most Helpful Negative Review
A user who left a negative review on G2 Crowd said that the dashboard looks outdated and clunky. They currently use the free version, and she said that there is limited reporting available; however, she noted that it’s understandable since it’s for free. She also mentioned that the LinkedIn connection periodically times out which she finds inconvenient as it defeats the purpose of posting from Hootsuite because she is forced to manually post directly on LinkedIn.
Hootsuite Reviews From Users Around the Web
Here are a few other resources for finding helpful Hootsuite reviews from customers. We rated the review sites on a scale from poor to excellent based on how trustworthy and useful the reviews seemed.
|*Average rating as of date article was written: August 24, 2017|
Hootsuite has a free plan and three paid subscription plans ranging from $29 to $499 per month depending on the chosen billing cycle. The main differences with the plans are the number of user accounts and social profiles that can be plugged in into the system.
|Annual Subscription Pricing|
|Social Media Accounts|
|Custom Analytics Report|
|Premium App Integrations|
For the paid plans, all of them include bulk scheduling and real-time general analytics for immediate reporting. The two more expensive plans include custom analytics reporting and assigning of users to various tasks within the system such as scheduling or posting.
The Business Plan includes premium app integrations with Hootsuite’s extensive third-party program integration network including CRM and Marketing solutions. For the list of integrations, visit this page.
All new users can avail Hootsuite’s limited free trial plan that allows 1 user and 3 social profiles. Users who prefer to experience the features and functionalities of the Professional and Team Plans can opt for a 30-day free trial.