LionDesk Review 2023: Pricing, Features & Alternatives

LionDesk’s CRM platform enables you to organize your contacts, automate client communication, build multi-channel campaigns, and remind yourself of important tasks. It allows real estate agents and brokerages to organize contact information through data importing and storage. LionDesk’s CRM further enables communication with leads and clients through multiple communication channels, including phone, email, and text messaging. In addition, it allows agents to manage workflows for transactions.

LionDesk account main dashboard (Source: LionDesk)

What’s great about LionDesk CRM is that you can manage your automated drip campaigns and also access the Power Dialer in one place, keeping your pipeline flowing from lead to contact to conversion. Read on to understand more of these features.

Agents can now create professional real estate landing pages that fit their brand using LionDesk’s prebuilt templates. It removes the complication of coding and allows you to drag and drop elements on your landing page to suit any type of marketing campaign. You can create multiple buyer- and seller-targeted landing pages, such as home valuation and property search.

LionDesk’s customizable landing pages (Source: LionDesk)

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Examples of LionDesk’s landing page templates (Source: LionDesk)

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To save you time, LionDesk’s landing pages automatically send qualified leads into your LionDesk CRM. You can trigger lead nurture campaigns and grow your online presence more efficiently. By using it alongside other features like Facebook ads and email drip campaigns, you can convert leads faster.

One of the most effective ways to set up consistent communication with your contacts is through automated drip campaigns, which you can create straight from your LionDesk CRM. Uniquely, LionDesk has integrated video emails and video texting that you can utilize within drips and mass emails or texting to engage with prospects. Your campaigns can also include automated phone calls to let your leads know you are available whenever they need assistance.

Starting a Facebook campaign for multiple contacts (Source: LionDesk)

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Choosing a template for your drip campaign (Source: LionDesk)

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So you don’t miss out on any opportunities, set up automated drip campaigns to a single contact, multiple contacts, and even newly captured leads. You can create your own drip campaign or use LionDesk’s preloaded drip campaigns to get you started. If you want your campaign to stop after a contact responds, you can set a “stop” automatically. Don’t forget to set a reminder at the end of your campaign to get notified when it ends.

An effective drip campaign includes various content, such as introductions, newsletters, and market updates, to build trust and keep you top of mind over time. To create a drip campaign that increases sales, explore our article How to Create Real Estate Drip Campaigns (+ Examples).

LionDesk’s lead generation helps agents attract high-quality prospects from a pool of incoming leads. With LionDesk’s Facebook Ad Portal, you can launch targeted ads using proven ad templates and custom audiences. The Ad Portal is integrated into your CRM, so you create ads directly from your CRM. Simply choose the template, select which listing to promote, and set the budget. You will then be able to share your ads on Facebook, Instagram, and other sites like Realtor.com, Zillow, and HGTV.

LionDesk’s Facebook lead generation feature (Source: LionDesk)

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Integrating lead sources into your LionDesk CRM (Source: LionDesk)

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When using the Ad Portal, make sure to connect all your leads to LionDesk and assign an effective lead follow-up strategy. To increase your conversion rate, use Facebook lead generation in combination with other LionDesk marketing features such as text and email drip campaigns. LionDesk also allows users to import lead information from real estate-specific platforms, such as Zillow, Trulia, and Realtor.com, so you can track and nurture all your leads in one software.

LionDesk’s Power Dialer helps you increase the return on time and resources by removing manual dialing when calling leads. The Power Dialer skips voicemail boxes, no-answers, disconnected numbers, busy signals, and dropped calls so you connect with live calls only. It features unlimited minutes, call recording functionality, voicemails, time zone protection (prevents you from calling too early or too late), and a choice ID.

LionDesk’s power dialer displays your call history with leads and contacts. (Source: LionDesk)

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Adding an activity for contact after a call (Source: LionDesk)

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LionDesk’s Power Dialer easily connects agents with leads and clients from within the CRM. The Single-line Power Dialer queues a list of contacts and calls them one at a time. The Multi-line Power Dialer, on the other hand, enables you to queue a list of contacts and ring up to three numbers at a time. Power Dialer also allows you to record voicemail messages that you can easily share with your clients. Moreover, your callback message will automatically be played if you get two or more live answers on the multi-line dialer.

LionDesk makes it easy for you to track and monitor your marketing efforts to see which ones are effective and which ones need a revamp. The Reporting page on your LionDesk CRM will show you what goes in and out of the systems, graph your deals, and track incoming leads, giving you real-time insight into your business. A user can generate visual CRM reports on lead sources, projected revenue, pipelines, and communication history.

Accessing reports on LionDesk (Source: LionDesk)

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A sample graph showing the number of leads per month for each source (Source: LionDesk)

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Sample graph showing the amount of business each source is generating per month in terms of revenue (Source: LionDesk)

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Among the reports you can generate are contact sources, deal revenue by contact source, expected deal revenue per month, contact pipeline, and monthly new contacts. You can even track email results by obtaining emailing reports straight from your LionDesk CRM to get statistics on sent emails, opened emails, spam reports, and unsubscribed contact emails.

The LionDesk mobile application allows real estate professionals to access the CRM portal on the go. Users have access to all of the CRM’s features wherever they are. Among the things you can do on the mobile app are add and update contact information; text, email, and call contacts; create and complete tasks throughout the day; and record and send video emails and texts. This gives a significant advantage to professionals who often travel or visit property sites.

LionDesk mobile app (Source: LionDesk App Store)

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LionDesk’s mobile app lets you manage your leads on the go. (Source: LionDesk Play Store)

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LionDesk’s mobile app has a simple and easy interface. It is compatible with Android and iOS users and is free to download from the App Store and Play Store.

LionDesk CRM easily integrates with apps that you use every day, including both general business software and apps specific to the real estate industry. LionDesk is an application programming interface (API), which allows you to plug other resources to your CRM to keep your entire database in a single platform. The integrations assist with different processes like lead generation, contact organization, phone calls, transaction management, email marketing, and website tracking.

The difference between having LionDesk’s third-party integrations versus without (Source: LionDesk)

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Enabling third-party integrations on your LionDesk CRM (Source: LionDesk)

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Check out some of the most popular real estate integrations in your LionDesk CRM:

• AgentFire
• BoldLeads
• Boomtown
• Easy Agent Pro
• Facebook
• Homes.com
• HomeSnap
• Hotpads
• IDX Broker
• JotForm
• Offrs
• Office 365
• Placester IDX
• Real Geeks
• Realtor.com
• RealtyTrac
• SmartZip
• StreetEasy
• Trulia
• Zillow
• Zurple

LionDesk provides customer service through basic channels, including phone, email, live chat, and social media platforms. If you want to know how to set up your account but don’t need direct assistance, check out LionDesk’s Help Center, where you can access how-to guides and training videos to navigate through LionDesk CRM settings. You can also submit your request for support by filling in a form on their website.

LionDesk’s Help Center (Source: LionDesk)

Accounts subscribed to Concierge services will have a dedicated coordinator who is supported by a team of virtual assistants. Once your LionDesk account is set up, the coordinator will host a 30-minute, one-on-one screen-sharing session to review your account, address any questions, and provide some best practices.