Listrak is an online digital marketing automation solution designed to help online and omnichannel retailers drive their campaigns across social, email, and mobile platforms. Its key features include email and SMS campaigns, marketing automation, CRM, and predictive analytics. In this article, we cover Listrak reviews and pricing. Ready to get started? Visit its website.
Listrak pricing is not published on its website. According to a third-party site, it offers quote-based plans. Software similar to Listrak can cost between $50/month (for basic software) and $200/month (for more advanced applications). Interested users may contact Listrak’s sales team to obtain specific pricing details.
Ready to get started with Listrak? Visit its website.
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Summary of Positive Listrak Reviews
Users who gave positive Listrak reviews mentioned that the software is very intuitive and convenient to use. Most of them described the platform as a time-saver and a one-stop shop for marketing activities. They appreciate its features particularly its automation and segmentation capabilities. Excellent customer support was also cited.
One user who gave Listrak a positive review on G2 is very pleased that all his data and marketing campaigns are now in one intuitive tool. He described how convenient it is to create messages through the Composer and the recommendations zone. Lastly, he also cited activities that Listrak enables him to do such as contact acquisition, retention strategies, and contact removal.
Summary of Negative Listrak Reviews
Users who gave negative Listrak reviews observed that it has a steep learning curve and that the trainings offered can be confusing. Some of them also recommended improvements to its features like segmentation, data export, and A/B testing.
One user who gave a Listrak a negative review on Capterra said that creating segments can be very tedious. He shared that the software has to be refreshed every time he makes a selection. He also noticed that when downloading reports, the data is never formatted properly.
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Check out the list below of some of Listrak’s features:
- Email and SMS marketing
- Marketing automation
- Predictive analytics
- Cross-device identification
- Anonymous user tracking
- Customer response and behavior tracking
- And more
What type of customer support does Listrak offer?
Listrak offers multiple-channel support through phone and email. It also offers training to help users familiarize the product.
What is the role of artificial intelligence in the Listrak platform?
The artificial intelligence feature is in charge of producing automated advanced segmentation, predictive content, and optimized interactions. It allows users to clone or create sophisticated multi-stage, non-linear journeys, and 1:1 real-time interactions.
Here is a list of some of Listrak’s popular integrations: