Market Leader is a real estate lead generation service that offers lead generation websites, ad management, and CRM integration. While Market Leader allows multiple realtors to operate in the same zip code, they never sell the same lead to two different agents. Click here to find leads in your area.
Market Leader Customer Ratings
Overall Experience: 70%
Ease of Use: 70%
Customer Service: 71%
Summary of User Reviews
What Market Leader does well:
Users who gave Market Leader a positive review said that they have excellent training programs and are constantly making improvements for a better user experience. They also like that it is a good source of leads and that its CRM feature allows them to track their progress with each lead that they have.
What Market Leader does not do well:
Users who gave Market Leader a negative review said that Market Leader’s customer support needs improvement. They added that the reps make it difficult to cancel subscriptions.
Most Helpful Positive User Review
“As a new agent, I love getting leads every few days. I have a large SOI but not a lot of business yet so connecting with people who don’t know me is a big bonus. After receiving my first 6 leads, I am communicating with a new client who is relocating. I introduced her to a lender and we will be looking at homes in a few weeks.”
Most Helpful Negative User Review
“Customer service. I asked for a trial period; I thought I had a trial period, but they had signed me up for a year. I never signed a contract, but apparently they use your credit card payment as the contract. Account manager Maria Baird argued over me for a good 10 minutes telling me I can’t do anything about it, and there was no one else I could talk to. I had to ask 6 times for her supervisor’s name before she gave it to me.”
Market Leader Pricing
Market Leader charges a monthly fee of $99 for an IDX website and CRM. Unlike other companies who let you set your own budget for pay per click (PPC) campaigns, Market Leader charges a flat rate per lead: $20 to $30 depending on the market.
Market Leader Features
Check out the list below of some of Market Leader’s features.
- Agent Tools
- Team Tools
- Real Estate Leads
- Mobile App
- MLS IDX
- And More
Helpful Real Estate Software Resources
What is CRM Software? — In this guide we answer questions surrounding CRM software such as what it does, who needs it, how a CRM works, and how/if it can help your small business.
How Realtors Use Contactually to Close More Deals — In this tutorial, we’ll give you step-by-step instructions on how to use your free trial of Contactually to quickly and easily set up a killer relationship marketing plan to help you get more referrals and close more deals.
The Best Real Estate Software: Our Picks for 2018 — We put together this guide of the 29 best real estate software tools and apps on the market today to help you have a holistic approach on managing your real estate business.
Market Leader FAQ
Will setting up my IDX feed cost anything?
There is no additional cost from Market Leader for setting up IDX feed; however, MLS may bill users for establishing this feed.
How can I find leads from external sources?
Users can find leads from other providers by selecting the “Contacts” tab. Under the “More Search” options, enter the name of the source in the “Source” field.
Market Leader Overview Video
This video provides a quick overview on how Market Leader can help businesses generate, engage, and convert leads into deals.
When choosing a real estate software, it’s important that the software integrates with other applications your business is currently using. Here is a list of some of Market Leader’s popular integrations: