Conversion rate optimization (CRO) is the process of increasing the number of users that take a specific action on a webpage, such as making a purchase. CRO improves page performance, making sites more effective at generating on-page conversions. Businesses looking to make their website a more efficient lead generation and sales tool should use CRO….
How to Build Your Own Website: Ultimate Guide 2020 [+ Checklist]
Often outsourced, web design can be completed easily by businesses using free or affordable tools, as this reduces design costs drastically. To create a website, get hosting and a domain name, then install a site builder such as WordPress and select a theme or template. Customize your theme, add plugins, build pages, and launch your…
6 Best WordPress FAQ Plugins 2020
WordPress FAQ plugins enable users to add a frequently asked questions section to a WordPress site without code easily. We reviewed dozens of the top FAQ plugins and chose the top six, including the best overall based on price―with a preference for those with free versions―ease of use, features, customization capabilities, reviews, and customer service….
The No-Code Beginner’s Guide to Responsive Web Design
Responsive web design enables websites to automatically adjust to any screen size and device-type, ensuring the best user experience. They are built using code, but you can also get a responsive web design without any code by using a plugin, or a drag-and-drop site builder. As web browsing from mobile devices accounts for half of…
Content Management System: Definition, Cost & Providers
A content management system (CMS) offers tools to design, publish, and manage website content without coding skills. Most include drag-and-drop site builders so designers must only click and drag elements like images to build a webpage. The best systems offer companies an easy, do-it-yourself way to create and update a website without paying developers. What…
20 Top Examples of Parallax Scrolling Websites
Parallax scrolling is a visual effect used in web design—typically built into templates—where backgrounds scroll at a different rate than overlaid content, creating a 3D-type effect. Businesses can use parallax scrolling websites in many ways, but ultimately parallax makes sites appear dynamic; to illustrate the possible applications, we included 20 parallax site examples below. Building…
HostGator vs GoDaddy: Price, Features & What’s Best 2019
HostGator and GoDaddy are acclaimed domain hosting providers with integrated templates and website builders. HostGator is more affordable and easier to use for beginners with single-site hosting starting at $3.84 per month. GoDaddy, however, provides affordable ecommerce website options for advanced online stores at $5.99 per month. When to Use HostGator Nontech-savvy business owners should…
6 Best WordPress IDX Plugins
WordPress IDX (internet data exchange) is a connection between a website and the multiple listing service (MLS) that allows agents to display MLS for-sale properties on their website, typically using a plugin. We compared 12 IDX WordPress plugins to find the best according to price, features, customization, marketing, usability, and service. Before you can use…
What Is a Sitemap & How to Use One to Get Found on Google
A sitemap is a digital index of all content and pages on your site, delivered to search engines to ensure your content appears in search results for relevant keywords searches. All businesses should create sitemaps — which can be done for free using plugins — to get increase search engine visibility. That’s right, sitemaps are…
17 of the Best Government Website Designs
The best government websites offer easily-accessible, resident, and state visitor-centered information wrapped in an appealing experience. Similar to a small business website, this is accomplished via high-quality and immersive images and videos, clear site navigation, interactive features, and options that enable users to personalize experiences. To help inspire your government website design, we’ve included the…
6 Best Drag-and-Drop Website Builders
A drag-and-drop website builder is a design tool small businesses use to build professional websites quickly and easily, without coding. We reviewed 30 website builders to find the top six—including the best overall—based on price, customization capabilities, ease of use, customer support, and add-ons like ecommerce features. Top 6 Drag-and-Drop Website Builders 2019 How We…
6 Best WordPress Contact Form Plugins
WordPress contact form plugins are third-party webpage add-ons that make it easy to create custom contact forms for sites built using WordPress CMS. We reviewed dozens of leading contact form plugins and chose the top six—including the best overall—based on price, ease of use, versatility, reliability, reviews, and features such as design and plugin compatibility….