A landing page is a single web page designed to be linked to digital advertisements, such as Google and Facebook ads. They help drive users through your sales funnel, leading to higher conversion rates. Pay-per-click (PPC) advertisers looking to increase conversions and generate more leads should use landing pages. Creating professional-looking and effective landing pages…
How to Create a High-Converting Facebook Landing Page in 11 Steps
Facebook landing pages are single webpages custom-designed for Facebook ads and posts to encourage on-page conversions. They are used instead of webpages because they focus solely on a single post’s or ad’s message and call to action (CTA), driving more conversions. Businesses marketing on Facebook should use landing pages to convert more clicks to customers….
6 Best Free Website Builders
The best free website builders help you build a website at no charge, such as blogs, portfolios, business websites, and even online stores. However, some free services can limit flexibility or require concessions. If you don’t mind these limitations, you’ll find some some truly awesome free website builders on our list below. If you’re looking…
Top 25 Creative Splash Page Examples from the Pros
Simply put, a splash page is a website’s introduction page that users see before being directed to the main page. The page is graphics-heavy and used to promote the company, its service and/or its products. Like a digital business card, an effective splash page should establish a brand in a single presentation and take visitors…
What is a Favicon & How to Make One for Your Website
A favicon is a small 16×16 pixel icon that appears at the top of a web browser. It serves as branding for your website and a convenient way for visitors to locate your page when they have multiple tabs open. Because of their tiny size, favicons work best as simple images or one-to-three characters of text….
Joomla vs. WordPress: What Are the Key Differences?
Joomla and WordPress are open source content management systems (CMS) that are popular for creating websites. WordPress tends to be more user-friendly, suitable for small businesses and publications. Joomla is for experienced developers, suitable for more intricate social websites with login portals. When to Use Joomla works great for community/social websites where users register accounts…
19 of the Best Startup Websites
If your startup business is in the planning stage of building its website, or if you’re looking for a refresh, it helps to look at some of the best examples of startup websites for cues. We asked experts to give us their recommendations on the best startup websites along with the elements that make these…
Salon Website: Free WordPress Template & Instructions
Clients need a salon website to find directions, compare prices and make an appointment. It doesn’t need to be complicated, but it does need to run smoothly, and do a good job of representing your brand. That’s what inspired us to create Fit Web Themes: Salon Edition. It’s the most cost effective way to create…