While restaurant marketing is critical to bringing in diners, it’s not always clear what strategies work best. That’s why many owners choose to get creative with their marketing, leveraging everything from email blasts to special events. Fortunately, we’ve tapped restaurant industry experts to learn what types of marketing are best for restaurants. Here are the…
All Marketing Strategies Articles - Page 2
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31 Creative Spa Marketing Ideas to Attract More Customers 2019
Traditional marketing techniques don’t often work for spas, which leaves you searching for new ways to attract customers. That’s why we reached out to industry pros who have had a great deal of success using special giveaways, discounts, birthday treats, and one-off events to make business soar—ideas you can use at your spa. Here are…
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31 Innovative Salon Marketing Ideas to Build Your Clientele
Salons are everywhere, and if you’re planning to get into the beauty business, it’s important to understand how you can market yourself to attract clients. To help you out, we spoke with industry professionals to get their advice so you can maximize your marketing and client base. Here are 31 salon marketing ideas from the…
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Top 16 Auto Repair Marketing Ideas & Strategies From the Pros
According to Hedges & Company, the number of registered vehicles in the United States is projected to reach 281 million this year. With so many cars registered, there is an increasing demand for auto repair shops. To help your shop stand out, we’ve asked the experts to share their best ideas for auto repair shop…
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Top 23 Free Advertising Sites the Pros Use 2019
Your advertising budget can go a long way by advertising for free on other sites. While you can find numerous options online like Craigslist, you’ll want to make sure you post on alternatives for the widest reach. We curated a list of the most popular free online advertising sites to help get you started. Here…
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Top 19 Food Truck Marketing & Advertising Tips from the Pros
Statista predicts that the value of the U.S. food truck industry will grow from $856.7 million in 2015 to $996.2 million by 2020. This remarkable growth proves that food trucks are here to stay. We asked experts to share their best business strategies to help food truck owners pull ahead of the competition. Here are…
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23 Bar Promotion Ideas From Experts
Bar owners can attract customers through various bar promotions, such as live local band performances, other on-site events, giveaways, and online marketing. Effective marketing techniques are critical for any bar’s long-term growth. We reached out to professionals across several industries and asked them to share their most successful bar marketing techniques. Here are the top…
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Top 51 Free Advertising Ideas from the Pros
A great deal of a business’ success comes down to its advertising; it won’t matter how great your product or service is if nobody knows of it. While large companies spend millions on advertising and marketing, that doesn’t mean you need to. There are a number of smart ways to advertise your business without an…
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How to Create a Digital Marketing Funnel in 10 Steps
A digital marketing funnel consists of the steps a prospect takes from being unaware of your brand to becoming a customer. This includes an ad, landing page, a free offer, an email sequence and, ultimately, a sale. Any business with a digital presence can capture leads and increase sales using a digital marketing funnel. Understand…
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Shapeshifters Revealed: Top 7 Dying Industries and the Upstarts Replacing Them
Remember the days when sealed porn magazines were sold in-store, only to be later hidden under mattresses? Or when doctors made house visits and families gathered for meals? Ah, those were the good ol’ days—when companies were around for years and industries took decades to change. That may sound more reminiscent of the age when…
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How to Market a Product in 5 Steps
Product marketing starts with defining your target audience—consumers, businesses, or both—then researching the competition, identifying your outreach and sales channels, developing a product story, and finally, launching your plan. Our five-step guide shows you how to market a product effectively and within budget, plus keep sales momentum going post-launch. As an alternative to tackling this…
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How to Market a Bar in 5 Steps [+ Bar Promotion Ideas]
Bar marketing is the process of promoting your bar to your intended audience; effective bar marketing attracts customers and encourages brand loyalty. To market a bar effectively, create a culture and offer promotions that attract loyal patrons. Bar marketing also requires developing word-of-mouth and creating an online presence with social media and review sites, which…
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