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All Social Media Marketing Articles - Page 2

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Facebook Advertising Cost by Industry 2019

By | How To, Marketing, Social Media Marketing | Comments (170)

Facebook ads have an average cost-per-click (CPC) of $1.86 and cost-per-thousand-views (CPM) of $11.20, which varies based on factors from ad quality to competition. While the average small business advertising on Facebook spends around $1,000–$2,000 per month, there is no minimum monthly ad spend, making Facebook affordable for most businesses. It doesn’t matter how much…

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How to Get a Free Facebook Ad Coupon & Avoid Scams in 2019

By | How To, Marketing, Social Media Marketing | Comments (148)

Facebook ad coupons provide free credits that businesses can redeem for use on its social advertising platform. It’s a great way for those new to Facebook advertising to try the platform without a financial investment. Free Facebook ad coupons are not easy to find, but can be acquired through Facebook promotions, events, and partnerships. Before…

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Facebook Advertising: The Ultimate Guide with Examples

By | How To, Marketing, Social Media Marketing | Comments (102)

Facebook advertising targets Facebook users with various ad types and placements based on interests, web activity, psychographics, and demographics. Effective ads deliver eye-catching photos, valuable content, and calls to action (CTAs) aimed at converting your target audience into customers. To optimize ads, use content that captures Facebook users’ attention, trust, and loyalty. Most small businesses…

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How to Design a Facebook Business Page in 6 Steps [+ 10 Examples]

By | How To, Marketing, Social Media Marketing | Comments (0)

A Facebook business page is a Facebook account used for professional promotion and customer engagement. It can be a great tool for increasing brand awareness, improving SEO, and building a community around your product or service. To create a business page with an engaging design, use compelling imagery, enticing copy, and custom tabs and buttons….

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How to Create Real Estate Facebook Ads in 5 Steps [+ Examples]

By | How To, Marketing, Social Media Marketing | Comments (9)

Real estate Facebook ads are used by real estate agents to generate buyer or seller leads through targeted advertising campaigns. To create real estate agent Facebook ads, agents need to sign up for a Facebook business account, determine ad goals, pick their target audience, and create lead-generating ad content. The best ads are visual, clear,…

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Facebook Ad Templates: 40 Examples Pros Use

By | Marketing, Social Media Marketing, Templates | Comments (17)

Facebook ad templates are predesigned, customizable graphics for Facebook ads that are both visually appealing and engaging. Facebook ad templates give you a good starting point when designing ads that drive more clicks and conversions. Businesses advertising on Facebook without design expertise should use ad templates. Free Facebook Ad Templates Start by checking out some…

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How to Use Pinterest for Business in 13 Steps

By | Marketing, Social Media Marketing, What is | Comments (2)

Businesses use the Pinterest platform to communicate with customers and prospects and grow an engaged following. Companies typically do this through a combination of organic posts and paid ads that drive users off-platform to a specific piece of content or landing page. Businesses that are visual brands should strongly consider using Pinterest. Once you add Pinterest…

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Instagram for Business: The Ultimate Guide to Getting Started

By | Marketing, Social Media Marketing, Ultimate Guide | Comments (0)

Companies use Instagram as part of their digital marketing strategies in order to increase brand awareness, trust, and engagement on the Instagram platform. Businesses leverage Instagram’s business profiles, advertising capabilities, analytics, third-party integrations, and organic posts to create a communication channel with customers and prospects. Instagram is best for visual brands and product-based companies. Putting…

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