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All Social Media Marketing Articles - Page 4

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Pinterest Marketing: What It Is & How To Do It

By | Marketing, Social Media Marketing, Ultimate Guide | Comments (0)

Pinterest marketing is using Pinterest as a tool to increase the awareness of your business. Pinterest marketing is not just for bloggers but also for any business looking to increase their audience utilizing a visual platform. Pinterest drives organic traffic back to a website and helps increase the overall awareness of a brand or business. How…

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How to Use Pinterest Promoted Pins in 12 Steps

By | Marketing, Social Media Marketing, Tip List | Comments (0)

Promoted Pins are content pieces on Pinterest (called Pins) that are advertised through Pinterest’s ad platform. Promoted Pins are for businesses that produce consistent content and would like to attract a new audience. Promoted Pins produce increased audience engagement, higher conversions, and a boost in traffic from Pinterest users. Once you start to use Promoted…

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Top 7 Facebook Ad Targeting Options

By | Marketing, Social Media Marketing, What is | Comments (0)

Facebook ad targeting options are the parameters advertisers set during the campaign creation process to determine who to show their ads to. Their targeting options are robust, including everything from demographics to behavior and lifestyle. Targeting is required for every ad, and choosing the right options gets your ad in front of your ideal customers….

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10 Free Facebook Business Page Templates

By | Marketing, Social Media Marketing, Templates |

Facebook Business Page templates are preset layouts for your Facebook Page. Facebook has 10 different templates available for various industries, so it’s important that you choose the right template based on your type of business and what you’re trying to achieve with your Page. Facebook Page templates are free and relatively easy to set up….

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Facebook Sponsored Posts: What They Are & How They Work

By | Marketing, Social Media Marketing, What is | Comments (0)

Facebook sponsored posts are posts that businesses pay to deliver to a larger audience than their following. They are created through a Facebook business profile and run for short-term campaigns of no longer than seven days. Businesses looking to increase brand awareness without using Facebook Ads Manager should use sponsored posts. How Facebook Sponsored Posts…

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11-Step Social Media Marketing Strategy That Works + [Free Template]

By | Marketing, Social Media Marketing, Ultimate Guide | Comments (4)

A social media marketing strategy is your game plan to build awareness for your business and grow your following on social media. Creating a social media strategy includes setting marketing goals, choosing the right networks to use, and measuring your desired results. Your strategy ensures social media has a positive impact on your business. Below…

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Instagram Marketing: What it Is & How to Do It in 10 Steps

By | Marketing, Social Media Marketing, Ultimate Guide | Comments (0)

Instagram marketing is a way for businesses to use videos, images and other content on the platform to increase brand awareness and sales. All small businesses can benefit from Instagram marketing, although specific strategies will differ across industries. A successful Instagram marketing strategy increases Instagram followers and engagement, converting them to customers. Small businesses without…

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6 Best Social Media Services

By | Buyer's Guide, Marketing, Social Media Marketing | Comments (0)

Social media services help you implement a social media strategy to grow your business’ online presence, following, and impact. The best social media services are affordable with a proven track record, regular reporting, and dedicated customer support. Based on these criteria, we analyzed dozens of services, arriving at the best overall. Top 6 Social Media…

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