Matomo (formerly Piwik Analytics) is an open-source analytics platform that enables users to measure the performance of their digital apps and intranet portal. It tracks the activities of multiple website visitors and generates reports to show behavioral patterns and trends. In this article, we cover user reviews and pricing. Ready to try Matomo? Get a free trial.
What Matomo Does Well
Users who gave Matomo a positive review like the app because it gives them full control of managing their data. Other users also commented that the software is easy to install and configure and that it allows them to create multiple reports that are not possible in Google Analytics and other web tools.
One user who gave Matomo a positive review on G2 Crowd said that the platform allows him to have 100% security and control over his data. Since he has a copy of their website’s data in his database, he said that he and his team can easily run custom queries if needed.
What Matomo Does Not Do Well
Users who gave Matomo a negative review said that the platform’s user interface hasn’t improved in years. Others complained that the price for valuable tools, such as heat maps and user flows, is a bit too much for small business owners.
One user who gave Matomo a negative review on Facebook mentioned that the software badly needs to improve its user interface. He said that he has been using the platform for the past two years and nothing has changed.
Matomo offers one free self-hosted plan and three paid cloud-hosted plans: Essential ($9/month), Business (ranging from $29 to $14,790/month), and Enterprise (custom priced). The main differences between the plans are the numbers of page views included per month, websites, team members, segments, goals, and more.
(or $25 to $12,325/month)
Ready to try Matomo? Get a free trial.
Top Analytics Software 2019
Check out the list below of some of Matomo’s features:
- Privacy Compliant Analytics
- Goals and Conversion Tracking
- Event Tracking
- Content Tracking
- Strong Focus on Software Security
- Customizable Dashboard
- Visitor’s Journey
Can Matomo manage multiple user accounts?
Can I use Matomo and Google Analytics at the same time?
Here is a list of some of Matomo’s popular integrations:
Disclaimer: The following information was provided by Matomo and does not necessarily reflect the views of FitSmallBusiness.com.
What is Matomo?
Matomo is the leading open-source web analytics platform, used on over 1.5 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling.
It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you max. flexibility.
This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, ecommerce and funnels.
It provides real time updates on the details of your visitors; has goal conversion tracking to track business objectives; event tracking to identify and measure interaction of the user with your website; and A/B testing which helps you optimise your website campaigns by experimenting and running A/B tests.
Please visit matomo.org for more information.
Matomo News & Activity
Matomo Customer Service
Matomo Unique Features
Premium web analytics and conversion optimization features:
– No Data Sampling
– Tag Manager
– Session Recordings
– A/B Testing
– Form Analytics
– Multi Attribution
– Visitor Profiles
– SEO Keyword Performance
– Custom Reporting
– Campaign Tracking
– Roll-Up Reporting – combine reporting from multiple websites
– White Label – bring in your branding across your interface and reports
– SAML integration
– Media Analytics
– Users Flow
– Log Analytics
– Intranet Analytics