Muck Rack provides press release distribution services targeting digital, traditional, and social media channels. It lets users find news outlets that cover their niche and industry, monitor news, and analyze their media coverage. In this article, we cover Muck Rack reviews. Ready to get started? Visit its website.
Muck Rack Pricing
Muck Rack pricing is not available on its website. Services similar to Muck Rack usually cost around $100 to $150 per press release for basic services, while more extensive ones usually cost around $200 to $300 per press release. Higher-priced plans usually include writing and editing services, wider and more targeted distribution channels, and faster turnaround time.
Ready to get started with Muck Rack? Visit its website.
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Summary of Positive Muck Rack Reviews
Users who gave Muck Rack a positive review said that it provides extremely targeted and appropriate media distribution lists. They also like that it helps them customize and personalize their pitch letters to journalists.
One user who gave Muck Rack a positive review on Capterra said that the program makes it easy to create specific and tailored pitches to targeted media contacts. She said that it is so helpful and does not simply provide a journalist’s name, title, and contact information but also recent articles that they have written and specific beats that they focus on. She highlighted that this makes it easy to figure out how to pitch to certain journalists from an angle that will resonate and connect with them on a personal level.
Summary of Negative Muck Rack Reviews
As of the date that this article was written (May 7, 2019), there are very few negative reviews of Muck Rack available online. Some users suggested simplifying the user interface and dashboard to make running public relations campaigns easier. It is notable, however, that negative reviews are rare, and users are happy with its services in general.
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Muck Rack Features
Check out the list below of some of Muck Rack’s features:
- Targeted press release pitching
- Media monitoring and notification alerts
- Reporting and coverage analysis
- Extensive media database
- Press release pitches read receipts
- And more
Muck Rack FAQs
What makes Muck Rack’s services different from other providers?
Apart from providing press release pitching services, Muck Rack offers users with tools to generate customized media lists that they can reuse for specific industries. Through this, users don’t need to come up with similar media lists every time they need to pitch a story to the media.
How is Muck Rack able to help users improve their press release distribution activities?
Muck Rack helps users calculate the impacts of their articles and identify specific journalists who are helping their story reach more people, faster. Because of this, users can compile coverage reports easily with the click of a button, eliminating the need to dig up press hits. It also helps them generate easy-to-understand coverage reports that they can present to their colleagues and clients.