Omnisend is a marketing and email automation platform designed for e-commerce businesses and marketers. Its features include email templates, A/B testing, landing pages, cart abandonment tools, website tracking, automatic product recommendations, and more. In this article, we cover user reviews and pricing. Ready to try Omnisend? Get a free trial.
What Omnisend Does Well
Users who gave Omnisend a positive review said that it has a user-friendly interface. Some of them also commended its reliable email automation features which helped increase their sales and conversions.
One user who gave Omnisend a positive review on G2 Crowd said that it is the easiest email marketing tool among all the ones she has tried before. According to her, it’s also time-efficient as it enables her to pull-out photos directly from Shopify which she can quickly add to her email newsletters.
What Omnisend Does Not Do Well
Users who gave Omnisend a negative review complained about its lack of Facebook Ads integration which they consider as a vital marketing tool. Others also wished for more pre-built templates so it would be easier to create unique subscription forms and sign up boxes.
One user who gave Omnisend a negative review on Capterra said that the software should enable automatic Facebook signups to simplify the log-in process. He also mentioned the need to add landing pages directly to his Shopify website. According to him, the software should expand its integrations to include Facebook Ads and that there isn’t a mobile app available which could be useful for remote access.
Omnisend has one free option and two paid plans: Standard (starts at $10/month) and Pro (starts at $199/month). Pricing varies depending on the number of monthly subscribers. The main difference between the plans is access to advanced features such as automation workflows and advanced segmentation.
(Maximum of 2,000 per day)
*All annual plans are paid in full at the start of the billing cycle.
Ready to try Omnisend? Get a free trial.
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Check out the list below of some of Omnisend’s features:
- Product Picker
- Email Templates
- Website Tracking
- Cart Abandonment
- A/B Testing
- Campaign Booster
- Signup Boxes
- Landing Pages
- Lists and Segmentation
- Order Confirmation
- Customer Reactivation
How does Omnisend help users save time in creating monthly email newsletters?
How does Omnisend help bring back inactive customers?
Here is a list of some of Omnisend’s popular integrations:
- Drupal Commerce