Omnisend, formerly called Soundest, is a marketing and email automation software designed for businesses running ecommerce and online stores. It provides users with tools to create signup boxes, landing pages, gift boxes, and has mechanisms that enable users to conduct order follow-ups and customer reactivation. We compiled Omnisend reviews from around the web and found that it has generally positive ratings. We also shared the available subscription options.
Pricing & Features
Summary of Omnisend User Reviews
What Omnisend does well:
Users who recommend Omnisend said that they think the templates are visually appealing. They also said that the program is user friendly and easy to use. Overall, users found the email automation features of the app very efficient.
What Omnisend does not do well:
Users who gave Omnisend negative reviews said that the reporting functionalities of the program can be improved. They also wish for an automated email feature that notifies users when a product is back in stock. It is notable, however, that negative reviews were rare and users really like the product in general.
Most Helpful Positive User Review:
A user who left a positive review on G2 Crowd said that she finds Omnisend easy to use and that it has all the bells and whistles she wants. She likes the automated marketing flows, timed popups, beautifully designed and customizable forms, straight forward reporting, and easy importing of data to the system. She shared that Omnisend has all the important features a user needs from an email marketing platform. She highlighted that Omnisend is built specifically for ecommerce businesses and also shared that while she has tried other platforms such as MailChimp and Campaign Monitor, she considers Omnisend as her favorite.
Most Helpful Negative User Review:
A user who left a negative review on G2 Crowd said that it would be good to be able to get more in-depth insights into the performance of their email campaigns such as a 24-hr performance report of newsletters to see how many people clicked/opened them, as well as the top locations by opens.
Omnisend has two pricing options: Free and Premium. When billed monthly, pricing for Premium starts at $10 for 500 subscribers and 15,000 emails. The main difference between the two versions is the availability of premium features such as product recommendations, order confirmation and follow-ups, and cart recovery.
(max of 2,000 per day)
|Up to 1,000 subscribers|
|Up to 2,000 subscribers|
|Up to 5,000 subscribers|
|Up to 10,000 subscribers|
|Up to 50,000 subscribers|
|Up to 100,000 subscribers|
Check out the list below of some of Omnisend’s features.
- Signup Box, Popup Page, and Landing Page Builder
- Discount Coupon Code Generator
- Cart Recovery
- Order Confirmation and Follow-up
- Customer Reactivation
- Third Party Integrations with Ecommerce Platforms
Useful Omnisend Resources
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Email Marketing Best Practices – 31 Tips From the Pros — In this article, we listed down top tips and best practices from marketing professionals and business owners on how to run email marketing campaigns that produce great results.
Omnisend Overview Video
This video provides an overview on how Omnisend can easily set up the program to get your email campaigns running in no time.
When choosing an email marketing software, it’s important that the software integrates with other applications your business is currently using. Here is a list of some of Omnisend’s popular integrations.