30 Fun Pop-by Ideas: Small Gifts for Your Real Estate Clients 2021

A fun and effective way to stay top of mind with past real estate clients is by giving them pop-by gifts. These are small and usually inexpensive real estate client gifts, often accompanied by a note of appreciation, that you give to former clients when you “pop by” their house. Sending clients pop-by gifts, even small ones, communicates your appreciation for their business more than an email or personal message can.

Pro tip: Because of the pandemic, avoid stopping by your clients’ homes without announcement. Instead, send pop-by client gifts through the mail or call or email ahead and drop them off at the door.

To make gifting an easy part of your follow-up strategy, use a top real estate customer relationship manager (CRM) to keep track of and initiate client communication and to get reminders for important dates. Pipedrive CRM is an affordable CRM with easy-to-use tools, pipelines, and schedulers.

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Here are our top 30 inexpensive pop-by gift ideas for real estate agents to delight your former clients:

1. TicTac Mints: ‘This Home Was ‘Mint’ to Be Yours!’

(Source: Etsy)

Card ideas: Purchase pre-made tags on Etsy or create your own on Canva
Where you can purchase: Local convenience stores, grocery stores, or Amazon
When to use: As a follow-up pop-by gift for after closing or as a simple gift for a real estate client any time
When not to use: Safe for any situation

2. Marshmallow Peeps: ‘Have Your Peeps Call My Peeps!’

(Source: Pinterest)

Card ideas: Purchase pre-made tags on Etsy
Where you can purchase: Grocery or convenience stores
When to use: To ask for referrals or as real estate client gifts in the spring or for Easter
When not to use: For clients who may not celebrate specific holidays

3. Dog Biscuit Ingredients: ‘You Had Me at Woof’

Screenshot of Dog Biscuit Ingredients Gift

(Source: Momtastic)

Card ideas: Include a handwritten card or create printable tags with Canva and attach the recipe to the jar
Where you can purchase: Jars and ingredients can be found at grocery and other local stores
When to use: For clients with pets, or for a pet’s birthday or adoption anniversary
When not to use: For clients who don’t have pets

4. Candy Apple: ‘You Are Awesome to the Core’

(Source: The Creative Mom)

Card ideas: Include a handwritten card or create printable tags with Canva
Where you can purchase: Local candy shops or grocery stores (to make yourself)
When to use: To pop by with as a client thank-you gift after closing, after receiving a referral, or to ask for referrals
When not to use: Keep allergies in mind with all edible gifts

Pro tip: Keep in mind that many clients may not appreciate homemade food for sanitary and allergenic reasons. Keep all edible gifts wrapped and sealed to mitigate these concerns.

5. Custom Koozie: ‘Keep Your Drink Cold & Get Your Home Sold’

(Source: Odyssey Custom Designs)

Card ideas: Include a handwritten card or create printable tags with Canva
Where you can purchase: Etsy or individual online shops
When to use: During the summer as a check-in
When not to use: Safe for any situation

6. Ice Cream Scoop: ‘Get the Scoop on the Real Estate Market’

(Source: Pinterest)

Card ideas: Include a handwritten card or create printable tags with Canva
Where you can purchase: Grocery stores, convenience stores, Amazon, or purchase personalized ice cream scoops available on Etsy and other online shops
When to use: During the summer, for an occasional check-in, or to ask for client referrals
When not to use: Safe for any situation

7. Donuts: ‘I Donut Know What I’d Do Without Your Referrals’

(Source: Make Bake Celebrate)

Card ideas: Use pre-made tags, create your own, or include a handwritten card
Where you can purchase: Local donut shops
When to use: As a client pop-by gift to thank clients after closing, for a referral, or to ask former real estate clients for referrals
When not to use: Keep allergies in mind with all edible gifts

8. Hand Lotion, Soap, or Sanitizer: ‘I Can Give You a Hand’

(Source: Creative Party Ideas By Cheryl)

Card ideas: Use a pre-made tag, create your own, or include a handwritten note
Where you can purchase: Any grocery or convenience store, or purchase in bulk on Amazon
When to use: After closing, as a real estate client gift on the anniversary of closing, or as a check-in pop-by gift any time
When not to use: Safe for any situation

9. Potted Plant: ‘Thanks for Helping Me Grow’

(Source: Etsy)

Card ideas: Wooden tag, custom paper tags, or pre-made gift boxes
Where you can purchase: Local nursery
When to use: As a thank-you client gift for a real estate client referral or review
When not to use: Safe for any situation

10. Rustic Wall Mount Bottle Opener: ‘There’s Always an Opening in My Schedule for You’

Screenshot of Rustic Wall Mount Bottle Opener

(Source: Etsy)

Card ideas: Include a handwritten card or create printable tags with Canva
Where you can purchase: Etsy or Amazon
When to use: As a check-in or to ask for new referrals
When not to use: For any alcohol-sensitive clients

11. Pie Server: ‘Any Way You Slice It, I’m Grateful for Your Referrals’

(Source: Popbys.com)

Card ideas: Pre-made tag, create your own, or include a handwritten note
Where you can purchase: Grocery stores, Amazon, or customizable pie servers available on sites like Etsy
When to use: As a pop-by gift for clients who close around Thanksgiving time or as a real estate client gift when asking for new referrals
When not to use: Safe for any situation

12. Candle: ‘Working With You Just Makes Scents’

(Source: Not On the High Street)

Card ideas: Include a handwritten card or create printable tags with Canva
Where you can purchase: Local grocery stores, home decor stores, online shops
When to use: Celebrate a recent closing, thank them for a referral, ask for new referrals, holidays
When not to use: Safe for any situation

13. Popcorn: ‘Your Referrals Make My Business Pop’

(Source: Etsy)

Card ideas: Pre-made tag, create your own, or include a handwritten note
Where you can purchase: Any grocery store
When to use: As a real estate client thank-you gift after a referral or to ask for new ones
When not to use: Keep allergies in mind with all edible gifts

14. Cookies: ‘No Matter How the Cookie Crumbles, You’re the Best Part of My Business’

(Source: Pixabay)

Card ideas: Purchase pre-made tags on Etsy
Where you can purchase: Local grocery stores or candy shops
When to use: As a client pop-by gift to say thank you after a recent closing, after receiving a referral, or to check in
When not to use: Keep allergies in mind with all edible gifts

15. Jar of Honey: ‘Thank You for Bee-ing Amazing Clients’

Screenshot of Thank You Card Jar of Honey

(Source: Etsy)

Card ideas: Use a pre-made tag, create your own, or include a handwritten note
Where you can purchase: Grocery store, local shop, or specialty online stores
When to use: As a real estate client thank-you gift after closing or receiving a referral
When not to use: Keep allergies in mind with all edible gifts

16. S’more: ‘I Would Love S’More Clients Just Like You’

(Source: Etsy)

Card ideas: Pre-made tags from Etsy
Where you can purchase: Grocery stores, custom s’more pops from Etsy and specialty stores
When to use: A perfect gift to pop by with when asking for real estate client referrals
When not to use: Keep allergies in mind with all edible gifts

17. Jar of Jelly: ‘Real Estate Is My Jam’

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Grocery stores or local shops
When to use: Pop by with this client gift to check in or to ask for new referrals
When not to use: Keep allergies in mind with all edible gifts

18. Succulent: ‘My Business Would ‘Succ’ Without Clients Like You’

(Source: Market Dwellings)

Card ideas: Pre-made tags, create your own, or include a handwritten note
Where you can purchase: Local nurseries
When to use: As a thank-you gift for a recent real estate client referral or to ask for a new one
When not to use: Safe for any situation

19. Bottle of Wine: ‘Sip, Sip, Hooray!’

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Grocery stores or liquor stores
When to use: Great real estate client gift idea to celebrate closing day, a birthday, or an anniversary
When not to use: For any alcohol-sensitive clients

20. Reese’s Pieces: ‘I’m Thrilled to Pieces to Have Your Referrals’

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Grocery or convenience stores
When to use: As a thank-you client gift for a recent referral or to ask for new ones
When not to use: Keep allergies in mind with all edible gifts

21. Bananas: ‘We’re Bananas for Your Referrals’

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Any grocery store
When to use: As a thank you for a recent referral or to ask for new ones
When not to use: Keep allergies in mind with all edible gifts

22. Flower: ‘Your Referrals Help My Business Bloom’

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Local nursery or florist
When to use: As a thank-you gift for a client referral or to ask for new referrals
When not to use: Safe for any situation

23. Lottery Ticket: ‘May Your Birthday Be Filled With a Lotto Fun’

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Local convenience stores
When to use: A fun client gift idea for celebrating a birthday, an anniversary, or a special occasion
When not to use: Safe for any situation

24. Sand Toys: ‘I Dig Your Referrals’

Screenshot of Sand Toys Dig Referrals Card

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Big-box store, toy store, or Amazon
When to use: As a client gift for real estate clients with children who sent you a referral or to ask for referrals
When not to use: Safe for any situation

25. Condiments: ‘Just Wanted to Ketchup’

(Source: Pinterest)

Card ideas: Include a handwritten card or create printable tags with Canva
Where you can purchase: Grocery stores
When to use: As a check-in anytime, particularly fitting around sporting events
When not to use: Keep allergies in mind with all edible gifts

26. Pumpkin: ‘We’re Always Willing to Carve Out Time for You & Your Referrals!’

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Local nurseries, grocery stores, or hardware stores
When to use: In the fall to ask for new referrals
When not to use: Safe for any situation

27. Goldfish: ‘Fishing for Your Referrals’

Screenshot of Goldfish Gift Bags Referral Card

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Grocery stores, big box stores, or Amazon
When to use: To ask for new referrals, particularly appropriate as a real estate client gift for families with children
When not to use: Keep allergies in mind with all edible gifts

28. Packaged Peanuts: ‘Your Referrals Are a Home Run in My Business’

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Grocery stores
When to use: As a thank-you gift for real estate clients who sent a referral, who love baseball, or to ask for referrals during baseball season
When not to use: Keep allergies in mind with all edible gifts

29. Coffee Shop Gift Card: ‘Coffee & Your Referrals Keep My Business Running’

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Local coffee shops
When to use: A thank-you gift for real estate clients who provided a referral or to ask for more
When not to use: Safe for any situation

30. Nail Polish: ‘Mani Thanks for Your Business’

Screenshot of Nail Polish Thank You Card

(Source: Etsy)

Card ideas: Use pre-made tags, create your own, or include a handwritten note
Where you can purchase: Local grocery stores, convenience stores, drugstores, or Amazon
When to use: To thank clients after closing or for sending a referral or positive review
When not to use: Safe for most situations

How to Choose the Right Pop-by Gifts for Real Estate Clients

Knowing your audience is the key to all marketing, so one of the best tips for new real estate agents as well as experienced agents is to pay close attention while working with your clients. Make an effort to get to know them more personally and, in the process, gather information that can help you identify meaningful pop-by gift ideas for your real estate clients.

Add important details about your clients’ lives and lifestyle to your CRM (or your client files), and use that information for inspiration. For instance, do they have kids? Think of family-friendly gift ideas. Are they corporate professionals? Send a gift card to a local coffee shop. Do they love cooking? Send a branded item they can use for food prep or entertaining. Do they have pets? Pet treats or pet supplies could be the ideal real estate client gift to pop by with after a transaction closes, on special occasions, or just to check in.

Staying top of mind with former clients is a significant part of being a successful real estate agent. Pop-by gifts can make a big impression on your former real estate clients when given on birthdays, holidays, or soon after closing dates. Even if your client isn’t ready to move again yet, they may know someone else who is. Your gift can lead not just to repeat business, but to client referrals as well.

There are three general categories of pop-by gifts for real estate clients:

Relevant or useful client gifts: Based on your clients’ interests or hobbies, e.g., a fishing lure, gardening tools, writing journal, or team memorabilia
Seasonal gifts for real estate clients: Such as candy for Halloween or Valentine’s Day, ornaments during the winter holidays, or a calendar planner for the New Year
Clever pop-by gift ideas: Such as an ice cream scoop with a note that says “I have the scoop” on local listings

You can purchase pop-by gifts for real estate clients individually or order products in bulk. Ordering pre-made tags or labels from Etsy can help you prepare and deliver a large number of pop-by gifts to save time, but there will be instances when you want to include a personalized or custom message. When you want a customized label with professional-quality design, use Canva. You can use Canva’s templates to customize a printable design in minutes.

About the Author

Kaylee Strozyk