Millennials are very independent and always on the move. As of 2017, they have become the largest age group of homebuyers, which means that it’s time for real estate agents to master the art of real estate marketing to millennials. We asked experts to share marketing tips to reach these aspiring homeowners today best. Here…
All Real Estate Articles - Page 12
Top 27 Home Staging Tips for Real Estate Agents
Staging a house involves updating furniture, paint, decor, or appliances to make a property more attractive to potential buyers. While staging can help a listing sell faster and at a higher price, it can be expensive and time-consuming. To help, we compiled the top 27 home staging tips, along with before and after photos. Here…
The Perfect Realtor Headshot: 32 Ideas & Tips From the Pros
Real estate agent headshots—which are used by the NAR and unaffiliated agents alike—are the keystone of your brand, which is why we’ve assembled 32 tips from experts to make sure your headshot is as professional as possible. These tips show you how to convey trustworthiness, confidence, and professionalism that will attract more clients. Admittedly, it…
How to Claim a Listing on Zillow in 4 Steps
Zillow is a real estate website that allows buyers to search for properties and contact agents associated with listings that interest them. To increase the likelihood of buyer contact, agents should always claim their listings on Zillow. To do it, sign up for a free account, create an agent profile, and complete the claim form….
17 Most Lucrative Real Estate Niches From the Pros
Real estate niches are specific audiences, locations, or property-types agents target to build their book of business. The most lucrative real estate niches largely depend on market trends and shifting buying interests, but some are longtime money-makers. We compiled a list of the 17 most lucrative, longstanding niches the pros use for lead generation. Once…
Top 10 Real Estate Scripts for Cold Calling
Real estate scripts for cold calling are pre-planned phone conversations that help establish a connection with a possible buyer or seller. Cold calling scripts ask questions about buying/selling interest, property details, and availability for follow-up. These cold calling scripts are best for new or nervous agents that need a reference point during a call. Cold…
23 Ways to Get Real Estate Leads With No Upfront Cost
Real estate leads are prospective buyers and sellers who want to purchase or sell a property. While agents often pay for leads, they can secure them for free by connecting with their network, launching marketing campaigns, and participating in activities that raise awareness for their work as an agent. This can drastically reduce ad spend….
Real Estate Agent Checklist for Listings
A real estate agent checklist for listings helps agents prepare listings, market properties, and close transactions. Real estate sales are complex. It can be difficult to manage marketing efforts and deadlines without a real estate listing checklist. To help, we created a downloadable checklist to cover each stage of creating, marketing, and selling your listing….
Top 23 Facebook Real Estate Cover Photos from the Pros
Real estate cover photos are “hero” images that appear at the top of Facebook agent pages to increase brand awareness and promote engagement. To help you choose the best cover photo from your real estate business, we spoke with experts and identified key real estate cover photo examples to give you inspiration for your own….
6 Best Real Estate Marketing Software
Real estate marketing software lets you automate or streamline specific steps in your real estate funnel, helping you generate more leads and close sales. We considered 12 or more software options to identify the six best for agents and brokers. To do so, we evaluated criteria including price, features, ease of use, and customer support….
50 Real Estate Flashcards for Exam Prep [+ Free Download]
Real estate flashcards include concepts and questions that commonly appear on the real estate licensing exam. Studying with these flashcards allows students to master real estate topics and pass the exam with ease. To help aspiring agents, we’ve included 50 free real estate flashcards below that cover property law, finance, basic terminology, and ethics. However,…
23 Best Gifts for Real Estate Agents
Gifts for real estate agents are given by buyers or sellers primarily to show appreciation for the services of their agent. Common gifts include custom food baskets, decor, and technology, but there are many to consider. To help you in your search, we found 23 real estate agent gifts that fit every budget. Here are…