For most of the last two years, real estate drone photography and video has been the darling of industry bloggers and marketers. There were endless articles and blog posts about how this technology would change our industry, but very little came of it because the FAA made operating a drone for commercial purposes very expensive….
How to Hire and Use a Real Estate Virtual Assistant
In what industry besides real estate do you have to be a CEO, Marketing Director, Salesperson, and Administrative Assistant to succeed on the job? What if, like the top producer in your office with the team of admins, you just had to be the CEO and Salesperson? Using a real estate virtual assistant for the…
Final Walk Through Checklist: Free Template + What You Need to Know
For everyone involved in the sale of a home the final walk through can be a nerve wracking experience. Fresh damages or faulty repairs discovered at the walk through can undo months of hard work This is why a good final walk through checklist is so crucial. We put together this comprehensive final walk through…
Free Mike Ferry Scripts: Door Knocking, FSBO & More
With a real estate training career spanning almost 40 years, Mike Ferry is one of the most well respected coaches in the industry today. Mike Ferry scripts, his most widely used and widely imitated training tools are the best in the business. But in order to make them work, you need to watch a skilled…
Our 36 Favorite Real Estate Yard Signs & Tips for New Agents
Even with all the amazing tools available online, great real estate yard signs are still one of the best ways to build your sphere of influence and get more leads. They may never see your listings on Zillow or follow you on Twitter, but they HAVE TO drive by your real estate yard sign every…
Pop By Ideas – 31 Examples from the Pros
Staying top of mind with former clients is never easy. At a minimum, you will probably need 5 or more touches over the year in order for them to think of you as “their” real estate agent. Luckily there’s a better way. Pop By Gifts, small inexpensive gifts (often with a clever note) that you…
Real Estate Email Marketing: Templates & Tips From the Pros
In this article you’ll learn everything you need to know to launch a successful real estate email marketing campaign. You’ll learn the 5 real estate email templates every agent should use, how to build and maintain a healthy email list, and how email marketing software can help you automate your email outreach and track your…
The 16 Best Closing Gifts for Buyers and Sellers
For realtors, buying closing gifts for clients can be tricky. What do you get them? Don’t worry though, we have you covered. In this article we list the best closing gifts you can give to buyer or seller clients followed by the rules for buying the best closing gifts for your clients. To get you…
37 Real Estate Open House Ideas People Love
We asked leading real estate professionals for their best open house ideas, and their answers cover the basics (clean and stage the house) to the innovative (hire a drone banner to advertise your event). You’ll definitely want to take notes, and be sure to let us know your favorite open house ideas and tips in…
Diverse Solutions IDX Demo
Getting leads onto your website to look at listings is one thing, but if you want to actually keep them there long enough to get them to contact you, then you’re going to need a fully featured IDX provider like Mapping IDX by Diverse Solutions. Mapping IDX shows your local MLS listings on a Google…
Facebook Ads for Real Estate: Creating a Buyer Lead Campaign
In this article, I’m going to cover a goldmine of tips and best practices for running successful Facebook ads for real estate agents. If you’ve never run Facebook ads before–or even if you have and they didn’t seem to work–this article is for you. You’ll learn how to set up real estate Facebook advertising campaigns…
15 Best Ways To Get Seller Leads: Tips From The Pros
After software and branding advice, one of the most common questions I get from newer Realtors is how to get seller leads in 2017. I always try to explain this is kind of like asking someone “how do I speak French?” as the answer is going to vary based on skill set, experience, or where…
