A WordPress plugin is a piece of software that enables customization of a website beyond its standard functionality. In real estate, this can mean turning your basic WordPress site into a beautiful and functional lead magnet that attracts the attention of clients while increasing your chances of a sale. In fact, real estate plugins for…
All Real Estate Marketing Articles
Best & Worst States to Start a Home Staging Business
Do you have a passion for design? Do you understand how to make a room look larger without knocking down a single wall, or how to turn a ho-hum entranceway into something that takes a guest’s breath away? Then you might have what it takes to start a professional home staging business. However, it takes…
23 Easy-to-Use Real Estate Website Templates & Themes
Real estate website templates provide the framework for constructing your website, helping to create the perfect brand and user experience. We searched for the best real estate website templates offered for WordPress, Squarespace, Wix, and GoDaddy. All of our selected templates are fast, mobile-friendly, allow IDX integration, and can generate seller leads for a price…
29 Easy Real Estate Marketing Ideas & Strategies for Success
Real estate marketing will be the success or failure of your real estate career. As a real estate agent, you must embrace that you are a “walking billboard.” You never get a second chance to make a first impression. Think wisely what type of marketing you want to do and the potential return you will…
6 Best Virtual Staging Software for 2021
Virtual staging is the process of adding digital furnishing to a picture of an empty room to make it more appealing to potential buyers online. We looked at many virtual staging software to choose the six best based on price, quality, customer service, and turnaround time as well as any extra services that may be…
6 Top Real Estate Website Builders for 2021
A real estate website builder helps real estate agents create an online presence to showcase properties they’re selling and to promote their brand to potential buyers. We reviewed 13 real estate website builders and narrowed it down to the top six based on price, features, ease of use, lead generation, and best fit for users….
How to Create a Virtual Tour in 8 Steps
A virtual tour is a visual tool that replicates the experience of visiting and walking through a property. Virtual tours, like video walk-throughs, 3D virtual tours, and interactive 360-degree virtual tours, allow prospective buyers to interact with the home and look at features in detail without having to be on-site, and have become the norm…
How to Host a Real Estate Open House
An open house is a scheduled time when a house for sale is available for public viewing without an appointment. People often come to open houses to browse for homes before committing to an agent, which gives agents an opportunity to try to sell the house while also capturing leads. This article will show you…
Real Estate Landing Pages 2020: The Ultimate Guide With Examples
Real estate landing pages help agents capture leads by collecting contact information through listing-focused websites. In general, you can optimize landing pages for real estate by offering free content or home search and home valuation tools to potential leads. Then, incorporate informative copy, easy-to-use forms, and high-quality images to attract potential clients. One way to…
25 Real Estate Domain Name Ideas & Examples
A real estate domain name is the web address that your clients will use to visit your site (e.g., www.yourrealty.com). Domain names are an essential part of a business’ overall branding as it will be included across many marketing materials. It’s important to choose the right domain name that represents your business well, though it…
Real Estate Email Marketing: Templates & Tips From the Pros
Real estate email marketing uses auto responders, email newsletters, and behavior-triggered emails to encourage a buyer or seller lead to become an agent’s client. In an age when most people use email to communicate, all agents should invest in some form of email marketing. Doing so can increase a client base and grow sales dramatically….
6 Best Landing Page Builders for Real Estate 2020
A successful real estate online marketing strategy requires a landing page. This is the first page visitors will see when they click on your website, and it should persuade them to give you their contact information. To help you, we evaluated many online website builders and chose the six best real estate landing page builders….