Real estate newsletters are an important part of any agent’s outreach strategy as they allow you a way to regularly share up-to-date key information with your clients and prospects. Not only that, they also give you an opportunity to brand yourself as the informational real estate agent who helps their buyers and sellers make more…
All Real Estate Marketing Articles
Our Easy-to-Use 12-Step Real Estate Listing Marketing Plan
Every real estate agent knows that marketing their listings effectively is key to helping their buyers and sellers close on their dream home or sell an existing one. We’ve created 12 steps that you can use to design a real estate listing marketing plan that leads to success. This means more homes sold and more…
5 Ready-to-Use Real Estate Email Marketing Templates
Email is one of the most effective real estate marketing ideas because it can be used to connect to new clients as well as nurture existing leads. However, it can be time-consuming to individually craft each message. Real estate email marketing templates solve this problem while also helping to ensure messages always include critical details…
The Essential Guide to Effective Real Estate Email Marketing
Real estate email marketing uses auto-responders, email newsletters, and behavior-triggered emails to encourage leads to make contact and hire you to buy or sell a property. In an age when most people use email to communicate, it’s necessary for agents to invest in some form of email marketing to increase your client base and dramatically…
15 Ways to Maximize Your Real Estate Agent Bio (+ Examples)
A real estate agent bio is the summary of your skills and abilities as an agent, usually presented online or in print with a headshot. A strong real estate bio demonstrates your expertise and motivates potential clients to contact and hire you. We compiled 15 examples of bios with pro tips to help write your…
How to Create Successful Real Estate Drip Campaigns (+ Examples)
A real estate drip campaign delivers scheduled emails―and sometimes text messages―to a lead. They are called drip campaigns because they are sent at regular intervals, but can also be triggered when leads take specific actions, such as clicking a link or replying. Over time, these messages build trust and increase sales. If you are ready…
Open House Follow-up Email Templates to Try Today
Open houses are one of the best ways to gain leads in real estate outside of working your sphere of influence. However, in order to nurture those leads, you need to establish a flow of communication. We have prepared several email templates you can use today to keep potential buyers engaged in the process. You…
10 Best Real Estate Plugins for WordPress Sites
A WordPress plugin is a piece of software that enables customization of a website beyond its standard functionality. In real estate, this can mean turning your basic WordPress site into a beautiful and functional lead magnet that attracts the attention of clients while increasing your chances of a sale. In fact, real estate plugins for…
Best & Worst States to Start a Home Staging Business
Do you have a passion for design? Do you understand how to make a room look larger without knocking down a single wall, or how to turn a ho-hum entranceway into something that takes a guest’s breath away? Then you might have what it takes to start a professional home staging business. However, it takes…
23 Easy-to-Use Real Estate Website Templates & Themes
Real estate website templates provide the framework for constructing your website, helping to create the perfect brand and user experience. We searched for the best real estate website templates offered for WordPress, Squarespace, Wix, and GoDaddy. All of our selected templates are fast, mobile-friendly, allow IDX integration, and can generate seller leads for a price…
29 Easy Real Estate Marketing Ideas & Strategies for Success
Real estate marketing will be the success or failure of your real estate career. As a real estate agent, you must embrace that you are a “walking billboard.” You never get a second chance to make a first impression. Think wisely what type of marketing you want to do and the potential return you will…
6 Best Virtual Staging Software for 2021
Virtual staging is the process of adding digital furnishing to a picture of an empty room to make it more appealing to potential buyers online. We looked at many virtual staging software to choose the six best based on price, quality, customer service, and turnaround time as well as any extra services that may be…