With a real estate training career spanning almost 40 years, Mike Ferry is one of the most well-respected coaches in the industry today. Mike Ferry scripts, his most widely used and widely imitated training tools are the best in the business. But in order to make them work, you need to watch a skilled salesperson…
Pop By Ideas – 31 Examples from the Pros
Staying top of mind with former clients is never easy. At a minimum, you will probably need 5 or more touches over the year in order for them to think of you as “their” real estate agent. Luckily there’s a better way. Pop By Gifts, small inexpensive gifts (often with a clever note) that you…
Yellow Letters: The Best Lead Gen Strategy for Investors?
Yellow letters are handwritten prospecting letters that real estate investors or real estate agents send to homeowners in order to generate seller leads. They’re called “yellow” letters because they were historically handwritten on yellow legal pads. We interviewed successful real estate investors for their yellow letter strategies and best practices in 2017. Why Yellow Letters…
17 Insightful Door Knocking Tips [How Top Producers Do It]
At some point in every Real Estate Professional’s career, a coach or managing broker will tell them that door knocking is a great way to generate leads and learn how to sell. Although it’s great advice, fewer and fewer new Real Estate Professionals are taking it. That’s a shame, because unlike say, Facebook retargeting or…