As an online seller, you can make ecommerce security easy or you can make it hard, and it mainly depends on how you process online payments. Top store platforms and payment processors make ecommerce security easy, but you need to know how it works to ensure you pick the right solutions. Before we dive in,…
All Brick and Mortar Articles - Page 11
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20 Examples of Bad Customer Service You Should Avoid
Quality customer service is extremely important. According to a study by Accenture, 52% of customers who’ve had a bad customer service experience with a company stopped buying their products and services. Plus, an estimated $1.6 trillion worth of business in the U.S. is lost for the same reason. We’ve compiled a list of 20 examples…
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27 Innovative Gym Marketing Ideas
You may think that people will come to your gym simply because it’s close by, but it takes more than just proximity to get them through your door. Effective gym marketing ideas are key to not only getting customers to join but to maintaining your relationship so that they keep coming back. We’ve gathered some…
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Free Inventory Template + How to Track and Count Physical Inventory
This guide explores how to efficiently handle your business’s physical inventory counts. You can also download our free inventory templates which include tips on how to use them. By the end of this guide, you’ll have the tools you need to conduct a physical inventory count, and the know-how to craft a process that works…
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Gross Margin & Markup Calculator: How to Price Retail Items
Gross margin is the retail cost, minus the wholesale or direct costs of a product or service. Expressed in percentage terms, gross margin represent profits as a percentage of revenues (excluding indirect costs like rent). Markup is the amount charged for a product or service over the wholesale or direct costs. If you just need…
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Visual Merchandising: How to Display Products In Your Store
All types of retail stores benefit from effective visual merchandising. Whether you’re creating a 3D in-store display to showcase the latest trends or using signage to highlight your services top features, these methods of visual merchandising can catch a customer’s eye, inform them of a new product, and ultimately, increase sales. What is Visual Merchandising?…
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How to Create a Loyalty Program for Your Business
Over half of American customers join new loyalty rewards programs each year, according to Colloquy. Additionally, about half agree that they spend more after joining than they did before, according to another survey from Bond Brand Loyalty. This shows how customers are openly seeking loyalty rewards programs AND are willing to spend more once they join….
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Best ATM Machine for Small Business Owners: GenMega G2500
Looking to buy an ATM machine and wondering which is the best ATM machine for your money? If so, you have come to the right place. In this guide, we compare three of the industry’s top ATM machines based on their cost, features, reliability, and overall value to the small business owner, recommending the one we…
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How to Plan a Successful Grand Opening
A successful grand opening evokes excitement and curiosity and is a great opportunity to showcase your business to potential customers and network with local businesses. In this guide, we cover everything you need to know about planning your grand opening, from budgeting to promotion, invitations and more. Step 1: Set Your Goals Create Awareness. The…
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Store Displays – How To Pick The Right Ones For Your Business
If you are a small-business owner who is trying to pick displays for your store, then this article is for you. We will help you pick your store displays, explain how to determine what size your display should be, and show you where to buy it. When you are done reading, you should have all…
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