PrestaShop is a free open-source ecommerce platform that helps you create and manage multiple online stores. It offers hundreds of advanced built-in functionalities such as inventory management, hundreds of payment providers, multi-language and multi-currency support, and marketing campaigns. What We Recommend PrestaShop For PrestaShop made it to our list of the top free ecommerce platforms,…
Big Cartel Review: Is It the Right Ecommerce Solution for Your Business?
Big Cartel is an easy-to-use ecommerce solution for creatives who want to sell their products from their own online store without the need for a big investment. The all-in-one-platform lets you build your site using templates designed to make your products stand out, and it also allows you to process payments without transaction fees right…
7 Product Photography Tips to Level Up Your Photos
The quality of your product photos has a huge impact on how your audience perceives your merchandise and your brand as a whole. Learning the basics of great DIY product photography and elevating your listings with more advanced techniques can benefit your entire store. 1. Invest in the Right Equipment Though it’s possible to take…
Best Appointment Scheduling Software for 2021
Appointment scheduling software lets clients schedule meetings, classes, or appointments on a business’s booking page or website. Service-based businesses especially rely on appointment scheduling software, but it’s also important for sales and marketing teams in B2B companies. The best appointment scheduling software has user-friendly customer-facing booking tools and powerful calendar management functions at an affordable…
How to Set Up an Ecwid Store in 7 Easy Steps
Ecwid is an ecommerce builder that lets you sell online through its storefront, an existing site, social media channels, marketplaces, and in person through its mobile app. While Ecwid can be set up as a free standalone site, many users integrate it with their existing website as it has official integrations with Wix, Weebly (now…
How to Set Up a Shopify Store in 9 Steps
After creating a business plan and sourcing your products, setting up your online store is the next step in starting an ecommerce business, or bringing your retail store online. Shopify is our top pick for the best ecommerce platform because it offers a user-friendly site builder designed for selling products and works great for different…
Easy DIY Guide to High-Quality Product Photography
Along with robust product descriptions and a solid ecommerce platform, good product photos can transform your online store by engaging customers, creating conversions, and boosting site visibility. Your product shots can also contribute to online and offline marketing by promoting your brand on social media, online advertisements, catalogs, brochures, billboards, and more. Product photos are…
How to Set Up a BigCommerce Store in 10 Simple Steps
The BigCommerce ecommerce platform has a robust set of advanced selling features and management tools designed to help startups and small businesses compete at the highest levels. And, all of that power is surprisingly simple to harness. You can learn how to quickly set up a BigCommerce store by following our 10 easy steps. BigCommerce…
WooCommerce Review: Is It the Right Ecommerce Solution for Your Business?
WooCommerce is a free ecommerce plugin for WordPress. It allows users to build an online store with its store templates and back-end management tools, as well as a variety of analytical tools for reports and taxes. It is best for those who manage WordPress sites and would like to incorporate ecommerce features. What We Recommend…
How to Design the Best Storefront Sign for Your Business
Storefront signs are the signs that live outside your business, announce your brand name, and provide a first impression of your store. In addition to displaying your name, storefront signs also play a significant role in defining your brand, driving foot traffic, and ensuring that people can see your business day or night. This article…
Create a Stunning Store Window Display in 4 Steps
A store window display is the scene you create in your exterior facing windows and one of the most powerful elements in your merchandising arsenal. Your window displays are an instrument for bringing in new and existing customers, displaying new products, highlighting promotions, and enhancing your brand image. Ultimately, an effective store window display drives…
BigCommerce vs Shopify: Which Ecommerce Platform Is Best for Your Business?
The choice of the right ecommerce solution for your small business is likely going to come down to BigCommerce vs Shopify. Shopify is our top-recommended ecommerce platform for small businesses. However, BigCommerce may be better suited for larger businesses, particularly those with complex inventories or wanting to save on processing fees. : Shopify balances simplicity…