What does the company not do well? Keyword research not as robust as other SEO tools
What about the company do you wish you had known before purchasing? Make sure you have resources (time or employees) to use this tool. Its not cheap but has a ton of value for SEO and link building. Too often SaaS marketers buy tools and don't use them. It's easy to buy something and forget about it if you don't make the time to use it.
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