What does the company do well? BrightEdge is good with data integrity. The data is reliable, and presentable to executive-level contacts.
What does the company not do well? The company is overpriced and doesn't offer enough features compared to competing products to justify the price. It's data cube feature is nice, but also similar to something I can get out of a standalone product like SEMRush.
What about the company do you wish you had known before purchasing? I usually work with BrightEdge when a client chooses to work with BrightEdge. BrightEdge has some of it's own metrics, like blended rank, which might make it difficult to move to another metric. So before using BrightEdge, that is something that someone should be aware of.
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