What does the company do well? I love how easy Formstack is to use. Building forms is a breeze , the support is great, and we love that it integrates seamlessly with Unbounce to give us quality, high converting lead pages. Formstack has helped us refine and define our lead capture process and following up with qualified prospects has become even easier.We use Formstack for all of our lead capture across our whole website. Since starting with Formstack almost 3 years ago, we've seen an average lead conversion rate of around 20 - 30% -- and these aren't just any leads, these are warm, marketing qualified leads.
What does the company not do well? We wish there was an easy way to see our big picture stats and average conversion rate across all of our forms or even across all our lead-collection forms.
What do you wish you had known about the company before using? If you're considering Formstack, I would recommend signing on for a free trial first so you can play around in it and see how easy it is to create forms and how your team could use the product most effectively. Feel free to make your own form templates with your brand's colors to really visualize how the forms could look and function.