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Review of Brandwatch

  • Reviews Icon 1 Review
  • Points Icon 15 Points
  • Screenshots Icon 1 Screenshot
  • Questions Icon 0 Answers

Overall Experience
Ease of Use
Pricing
Customer Service
What does the software or service do well?
It's the best enterprise level social tool out there I think. It does it all and with the Crimson merger it's only going to get better. I think the ability to ingest tons of data and use AI to forecast over it is invaluable to all analyst beginner to advanced. It also has a lot of flexibility for people who want to run their own analyses.
What does the software or service not do well?
It's a little pricey for some businesses. I also think it's a little slow, but that will change as the data archive grows. The influence scores are not great and the sampling is also a little opaque. But overall a solid product.
What do you wish you had known about the software or service before using?
About the data availability. Without knowing what you get off the shelf you have to make some decisions on other tools you might need.