All Sales Process Articles

How to Write a Business Proposal in 6 Steps

By Jessica Pingrey on January 9, 2020 | How To, Sales, Sales Process | Comments (220)

A business proposal is a document used to offer specific goods or services to leads at a defined cost. They are typically used by B2B companies to win new business and can be either solicited or unsolicited. Effective business proposals have an executive summary, key project details, and require a client signature. A customer relationship…

9 Effective Ways to Generate Leads Online

By Jessica Pingrey on December 18, 2019 | How To, Sales, Sales Process | Comments (0)

Generating leads online is one of the most effective and affordable ways for small businesses to attract new customers. Some of the most common ways include using social media, having a great website, launching a referral program, and more. Generating leads online creates an audience of interested prospects that ultimately turn into customers. Once you…

11 Important Lead Generation Metrics for Sales Professionals

By Jessica Pingrey on December 13, 2019 | Sales, Sales Process, Statistics | Comments (0)

Lead generation metrics are how you measure the effectiveness of your strategies of collecting and qualifying prospective customers such as the number of leads converted into customers. It’s critical to measure your lead generation efforts with metrics so your business can track results, fine-tune your prospecting strategy, and ultimately, increase revenue. Here are 11 tips…

Top 9 Lead Generation Strategies

By Jason Aten on December 13, 2019 | Listicle, Sales, Sales Process | Comments (0)

Lead generation strategies are the ways you attract new leads and move them into your sales funnel. They are how you build interest in your product and convert that interest into customers. Because every business is different, having a strategy for generating leads that fits your audience will help you be more effective at winning…

How to Write Job Estimates That Win More Deals

By Jessica Pingrey on December 13, 2019 | How To, Sales, Sales Process | Comments (0)

An estimate is a document that gives a customer insight into what products and services you will provide if they do business with you. It lists what you will do within a defined time frame and how much it will cost. Providing customers with clear estimates helps create mutual expectations and secures more business deals….

Lead Generation by Industry

By Jessica Pingrey on December 12, 2019 | Sales, Sales Process, What is | Comments (0)

Industry-specific lead generation is the different strategies for cultivating qualified leads for a company based on their specific type of business. Every company will have varying degrees of success generating leads with different strategies based on the products and services they sell and where their prospects spend the majority of their time. As you generate…

Top 8 Lead Generation Best Practices for Sales Reps

By Jessica Pingrey on December 10, 2019 | Listicle, Sales, Sales Process | Comments (0)

Lead generation involves the methods businesses use to attract prospects that bring them into your sales pipeline and ultimately turn them into paying customers. Companies use an array of best practices to generate leads, such as having an excellent social media presence, networking, using lead generation software to automate processes, and more. Here, we dive…

6 Best Places to Buy Business Leads 2019

By Jessica Pingrey on December 6, 2019 | Buyers Guide, Sales, Sales Process | Comments (8)

Services offering business leads range from buying segmented lists of email contacts to advanced tools that identify prospects based on social media profiles, saving both prospecting time and effort. We looked at dozens of sources for leads and narrowed it down to the six best, based on reliability, price, and search and segmenting capabilities. Top…

How to Introduce Yourself in an Email in 8 Steps

By Jason Aten on November 15, 2019 | How To, Sales, Sales Process | Comments (0)

Writing an introduction email involves creating interest for your reader, quickly making a personal connection, and providing them with an action step that will generate a response. Knowing how to do this well can help you better qualify leads and generate more sales opportunities for your business. In this article, we’ll teach you how to…

9 Templates to Successfully Introduce Yourself in an Email

By Jason Aten on November 15, 2019 | Sales, Sales Process, Templates | Comments (0)

Introduction emails are an important part of day-to-day business, although it’s hard to write an email that elicits your desired response. To help you get started, here are ready-to-use email templates and tips to introduce yourself in an email successfully. Introduction Email Templates We have created nine templates that show how you can introduce yourself…

The Ultimate Guide to Lead Generation

By Sheena Jones on November 14, 2019 | Sales, Sales Process, Ultimate Guide | Comments (0)

Lead generation is a set of tactics used to attract potential customers and move them into your sales funnel. It involves engaging prospects, capturing their interest, and nurturing them into customers. Businesses use a range of strategies for generating leads, from inbound marketing to prospecting and even purchasing verified lead lists. How Lead Generation Works…

What Is a Sales Funnel? An Ultimate Guide

By Sheena Jones on November 14, 2019 | How To, Sales, Sales Process | Comments (5)

A sales funnel is the journey a customer or prospect follows from the time they become aware of who you are to buying your product or service. This journey can be represented by a graphical image that breaks the lead’s development out into a series of steps designed to increase engagement and trust. How a…