SimilarWeb is a market intelligence and search engine optimization (SEO) software for marketers, sales agencies, and more. Its features include multiple results per metric, global and country-level data, and keyword analysis. In this article, we cover SimilarWeb reviews and pricing. Ready to get started? Sign up for free.
SimilarWeb pricing is based on two plans: Free ($0) and Enterprise (custom priced). The main difference between the plans is access to premium features such as unlimited results per metric and industry analysis. Rates for similar providers range from $30 to $100 per month, while more extensive ones can cost up to $2,500.
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Summary of Positive SimilarWeb Reviews
Users who gave positive SimilarWeb reviews like that the software is easy to learn and use. Some of them also commended specific features such as the quality of marketing insights, the backlink building feature, and performance tracking.
A user who left a positive review of SimilarWeb on Capterra said that the software enables her to not only get analytics for her website but observe target behavior as well. She added that this has helped her attract more customers while also improving her products and services.
Summary of Negative SimilarWeb Reviews
Users who gave negative SimilarWeb reviews complained about the lack of metrics available for low-traffic websites. Some users also had issues with the slow dashboard, the steep price of the paid plan, and the lack of a free Enterprise trial.
A user who left a negative review of SimilarWeb on Capterra said that it was inconvenient not to have a free trial for the Enterprise plan. She said it almost caused them to change their mind about purchasing the software.
Check out the list below of some of SimilarWeb’s features:
- Multiple results per metric
- Global and country-level data
- Unique visitors
- Keyword analysis
- Industry analysis
- And more
What industries does SimilarWeb cater to?
Currently, SimilarWeb is used mostly in the following industries: retail, travel, agencies, consumer goods, publishing, advertising technology, and consumer finance.
What kind of keywords can SimilarWeb users access?
Users can see any website’s organic and paid keywords as well as “Google not-provided” ones, with SimilarWeb. They can also find trending keywords, see how much traffic they generate, and discover the search ads associated with them.
Here is a list of some of SimilarWeb’s popular integrations:
Have you read these SimilarWeb reviews and are still not sure if it’s the right fit for you? Read our reviews of all top marketing analytics software or check out one of these three SimilarWeb competitors.
4.5 out of 5 stars
3.5 out of 5 stars
4.9 out of 5 stars