Sumo is a suite of ecommerce marketing software that helps users effectively plan and execute their campaigns and convert leads into customers. Its features include customizable templates, social media sharing, audience insights, and a list builder. In this article, we cover Sumo reviews and pricing. Ready to get started? Get a free trial.
The Sumo pricing guide shows two subscription plans: Free ($0) and Pro ($49 per month). The main differences between the plans are the maximum numbers of emails that can be sent per month, the revenue opportunity, and access to advanced features such as advanced visitor targeting, A/B tests, and ecommerce design templates.
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Summary of Positive Sumo Reviews
Users who gave positive Sumo reviews mentioned that its user interface is clean and intuitive. Others said that it is functional and flexible, while some expressed that its social media sharing capability is great.
One user who left a positive review of Sumo on Capterra likes that it helps him double his email subscribers and convert them into customers. He added it allows him to share his content with his audience across various social media platforms like Facebook and Twitter.
Summary of Negative Sumo Reviews
Users who gave negative Sumo reviews noted that some of its features are not explained well. Most others said that its reporting functionality is not that good.
One user who left a negative review of Sumo on Capterra said that its data reports are not that extensive, explaining that it lacks important insights, such as the number of times an individual sees the popup before they enter their email address.
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Check out the list below of some of Sumo’s features:
- Customizable branding templates
- Social media sharing
- Audience insights
- Visitor integration
- A/B tests
- And more
What plugins does Sumo support?
Sumo supports the following plugins: WordPress, Shopify, BigCommerce, Google Tag Manager, and Magento.
Can users track the progress of their campaigns?
Yes, they can. Sumo has a built-in analytics tool that allows users to track the performance of their ecommerce stores, helping them make more informed marketing decisions.
Here is a list of some of Sumo’s popular integrations:
- Campaign Monitor
- Constant Contact