Problem: Small press doing in house fulfillment but out of the US for 6 months
We are a small press doing our own fulfillment but with a major sale (2000 copies) anticipate publishing more titles in 2020. Because we are out of the US for 6 months (Feb-Aug), we’ve been debating if we should switch to Aerio or a similar company to fulfill orders.
Currently we keep inventory in our home and one board member does fulfillment when we are gone. But we need to have embedded on our WordPress website the ability to purchase ebooks and to read samples. We will have our first audio book also, so will need to sell that on our website (and through Amazon?) Any advice to us?
We usually publish 2 books a year and one is poetry, which doesn’t sell well. We published our latest book on IngramSpark as an experiment. We’d like to have our prose books available to purchase and download on our website.
If you have an existing WordPress site and want to be able to sell ebooks and audiobooks on that site, I would recommend using WooCommerce. It’s a free shopping cart plugin that has extras you can purchase to customize the product page. Setting up WooCommerce is fairly easy. It also integrates with ShipStation for easier shipping for your physical book sales – if you are also selling on Amazon, ShipStation will pull all of your orders from all sales channels into one place for fulfillment and offers discounts on shipping.
The benefit of using WooCommerce over an aggregator like IngramSpark is that you receive a higher profit margin from each individual sale. The downside is that you’re not getting your ebook into as many retailers and libraries. When setting up your sales on Amazon, make sure to choose Kindle Direct Publishing (instead of KDP Select) so that you preserve the right to sell your ebook on your own website.