May 25, 2018 at 7:09 pm #197840
I wanted to thank you for the article you wrote about selling on Amazon. I invented a carpet cleaning tool. Selling it myself on my website, I slowly grew. I thought “distributors” would help me grow. Amazon sellers don’t increase sales, just compete for the same sale. Approached to use just one seller, I who said they’d promote product & provide a monthly sales. The deal wasn’t upheld.
Presently sale stopped while I’m fixing an unexpected product defect. For reasons of principle, I no longer want his services. Reading your Article helped me with a decision. Selling product myself on Amazon using their FBA program increases my profit.
Once this is resolved, I will refer back to your article regarding the other selling tips.
Do you have any articles or guides to help me “grow?” I can’t pay for advertising. For now, I’m going to follow some suggestions in this Amazon article. Overwhelmed(without help) I’ve finished a new website, I have demo videos, posts with photo’s(from my website). Thought I’d get a “consistent” campaign going with “Instagram” but haven’t selected where/who to send them. I’m frozen by so many choices + advice +articles.
Thanks again for the great article. It’s well written, detailed & easy to understand.
PS. My item is a carpet rake that removes pet hair & fluffs carpet pile. Please email me any “promotion” articles that you think would fit my purpose.May 25, 2018 at 7:18 pm #198394
Thanks for reading and writing! I’m so glad the information is helpful to you and if you’re manufacturing (or having something manufactured) under your brand, direct sales via FBA is the more profitable solution.
If you’re keeping your budget tight with no ads, the best way to maximize your Amazon opportunities is to create an absolutely perfect product listing – this Amazon listing article covers how to do that. That alone can drive far more sales than pricey Amazon ads. After that, focus on one or two marketing channels. Since your item is pet oriented, you can build a following on Facebook and Instagram by sharing funny animal and pet posts (with your own post comments) that pop up in your feed. That’s an easy way to become part of the social action without having to create lots of your own posts. Then, try creating some of your own and push any blog content, demos, etc., that you create out to your social feeds, too.
It’s definitely a marathon, not a sprint, to be successful these days, but I think you have the building blocks in place. Good luck! Let me know how it goes!