Kaiti Norton

Kaiti Norton is a managing editor, content strategist, and B2B software analyst with more than seven years of experience helping businesses leverage technology to improve operational efficiency and build stronger workplace cultures. Throughout her career, Kaiti has researched, tested, and reviewed more than 100 SaaS products across HR, project management, marketing, CRM, and cybersecurity categories. Her work combines hands-on software evaluation with practical business insights, helping organizations make informed decisions about technology investments and workplace processes.

As a Managing Editor at TechnologyAdvice, Kaiti leads editorial strategy and content development across multiple technology publications, managing teams of editors, writers, and researchers while overseeing high-volume content programs. Her expertise spans SaaS market analysis, company culture, team leadership, process automation, project management, and digital marketing strategy. Prior to her editorial leadership roles, Kaiti developed marketing and communications strategies for technology organizations such as Dell, VMware, and Avaya. She has also led website development projects for small businesses and spearheaded employee engagement initiatives designed to strengthen workplace culture and collaboration.

Kaiti holds a Bachelor of Arts in English and Women's Studies from the University of Louisville, and her work has been featured in publications including TechRepublic, Webopedia, Small Business Computing, IT Business Edge, eSecurity Planet, and Worth Magazine.