About Us

About Fit Small Business

Since founding Fit Small Business in 2013, over 80 Million readers have relied on us to deliver the best answers to their small business questions.

We know that business owners like you wear many hats. This means having to make important decisions in a wide variety of areas where you may have little direct experience. It also means you are time stretched, and need to make those decisions as quickly and efficiently as possible.

That's why we're here - to help you make the best decisions for your business, and to do so as quickly and efficiently as possible.

We do this by hiring experts with deep industry experience, and putting our readers at the center of everything we do as a business. That's what you get here at Fit Small Business. Great advice from true industry experts in each of our topics of focus.

In July 2022, Fit Small Business was acquired by TechnologyAdvice, fortifying our commitment to expanding opportunities for both business technology buyers and small business owners.

Our Topics of Focus & Industry Experts

Start & Launch / Run Your Business

Rayanne Harmon
Rayanne Harmon

Rayanne Harmon is a seasoned finance professional with 30 years of experience in banking, finance, and accounting. She specializes in consumer and business banking services, with deep expertise in credit products such as HELOCs, HELOANs, auto loans, and consumer loans. Her background also includes financial risk assessment, credit repair, and treasury management, where she has driven process improvements and client-centric banking solutions.

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Cash Flow

Lauren McKinley
Lauren McKinley

Lauren McKinley is a Staff Writer at Fit Small Business, specializing in Finance. She’s a financial professional with over 4 years of diverse experience in the banking industry, primarily in the Northeast. Her expertise spans roles as a Credit Analyst, Loan Administrator, and Bank Teller, obtaining skills in commercial real estate, financial analysis, and banking operations. With a particular focus in small business financing, she has navigated financial solutions for a variety of lending institutions.

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People

Robie Ann Ferrer
Robie Ann Ferrer

Robie Ann Ferrer is a human resources professional with a decade of experience helping companies manage their workforce and optimize HR processes. Her background includes roles as an HR Specialist and HR Business Partner, where she handled various facets of HR, such as payroll, benefits administration, employee services, compensation management, and HR systems.

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Sales & Marketing

Bianca Caballero
Bianca Caballero

Bianca Caballero is a sales and customer experience writer with a background in B2B and B2C growth across the health, pharmaceutical, and insurance space. She brings a practical perspective on how go-to-market teams are adopting AI tools and automation to improve prospecting and pipeline development. Her work explores how emerging technologies are reshaping sales and marketing workflows

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Taxes

Eric Gerard Ruiz, CPA
Eric Gerard Ruiz, CPA

Eric Gerard Ruiz, a licensed CPA in the Philippines, specializes in financial accounting and reporting (IFRS), managerial accounting, and cost accounting. He has tested and review accounting software like QuickBooks and Xero, along with other small business tools. Eric also creates free accounting resources, including manuals, spreadsheet trackers, and templates, to support small business owners.

Read More About Taxes

Business Technology

Faithe J. Day
Faithe J. Day

Faithe J. Day is a technology educator with over a decade of experience covering emerging digital trends and business technology. She holds a Ph.D. in Communication Studies and has spent more than six years teaching diverse audiences about digital communication and online engagement. Her work focuses on artificial intelligence, CRM and sales platforms, marketing technology, workplace software, and modern communication tools, helping readers understand how evolving technologies shape business growth and digital communication.

Read More About Business Technology

How We Make Money

We earn money primarily through commissions that are earned when you purchase products and services featured on our website.

We know that earning and keeping your trust is what makes Fit Small Business successful. That's why 100% of our recommendations are editorially independent. Our industry experts recommend whomever they think is the best option, regardless of any financial relationship. It's been that way since we founded our site in 2013, and we never plan on changing that.

Learn more about how we make money by reading our editorial policy and view our full list of partners here.

Company Leadership

Everyone here at Fit Small Business exists to support our industry experts and help them deliver the best answers to your small business questions.

Charlette Buie
Charlette Buie - Director of Content

Charlette Buie is Director of Content for FitSmallBusiness.com, where she works to develop and support editorial leaders on their mission to deliver the best answer to our readers in their areas of expertise. She has more than 10 years of publishing experience between magazines and websites. She's written columns about local small businesses, digital content on payroll, HR, and technology, and helped businesses in various industries strategize and successfully execute on creating quality content for their online blogs.

Max Crampton-Thomas
Max Crampton-Thomas - Managing Editor

Max Crampton-Thomas is Managing Editor for FitSmallBusiness.com, where he leads editorial teams in creating practical, reliable content to help small business owners make informed decisions. He brings more than nine years of experience in content creation, editing, and production, including editorial leadership roles at TechnologyAdvice and Capital Analytics. His experience spans editorial leadership and multimedia production, giving him a broad understanding of how to guide content from planning through publication.

Join our Team

People are our primary competitive advantage, and we take hiring, training, and motivating the best team possible very seriously.

We believe that diversity, equity, and inclusion among our teammates is critical to our success, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. We celebrate applicants of all backgrounds regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, or veteran status.

If you are looking for an excellent place to both leverage your existing skills and take your career to the next level, we hope you will consider our open positions, now offered through our parent company, TechnologyAdvice, following our acquisition in 2022.

Become a Partner

We love partnering with great software and service providers who share our passion for small businesses, and provide a product or service our readers will love. If you think you'd be a great fit, please contact us via the form below.

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Our mission is to provide small business owners with the information you need to succeed. Learn how to start, market, run, and grow your business today!

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