Bounce rate is the percentage of people that visit your blog without taking any action whatsoever, whether it’s clicking a link, filling out a form, making a purchase, or leaving a comment. If you don’t have a good bounce rate, it means you need to take steps to create engaging content and improving your overall…
About the Author
Kathy Haan
Kathy Haan, MBA is a staff writer at Fit Small Business focusing on online business. She is also a business coach where, since 2010, she’s helped women all over the world launch and scale online businesses.
As an international speaker, Kathy has given keynote speeches on highly coveted stages like Clever Talks and SPARK Live. She took 2nd place in The Pitch competition, and is the former president and chairperson of the board of the Waverly JAYCEES.
Kathy is also a recipient of the 2020 SHERO of the Year award, awarded to one woman every year in a celebrity-attended red carpet gala in Las Vegas. You can find Kathy mentioned in places like Forbes, USA Today, Reader's Digest, and Thrive Global. She is a former member of the Forbes Coaches Council and Vogue Influencer Network.
Starting her first blog in 2006, Kathy continues to chronicle her family's adventures on her travel blog, Idyllic Pursuit. Through this blog, Kathy works with some of the biggest brands in the world as a content creator. When not traveling, she resides in Iowa with her husband, three children, and two Great Pyrenees.
Participating in Alpha Beta Kappa, Kathy received her MBA from Purdue University Global and graduated with high honors. She also attended seminary graduate school at Liberty University.
10 Ways to Repurpose Blog Content
You’ve spent all of this time creating a great blog post, but then what? Put all of that time and research into repurposing content for other platforms like podcasts, social media, newsletters, and webinars. This way, not only will you get to link back to your blog and increase page views, but you expose your…
How to Start a Fashion Blog & Make Money Doing It
A fashion blog falls under the lifestyle blog umbrella and covers various types of styles, accessories, and trends. Some of these blogs also cover news surrounding the fashion industry. Learning how to start a fashion blog is your first step; actually launching it takes as little as a weekend. Savvy fashion bloggers can turn their…
4 Essential Website Pages Every Blog Needs
Your blog should consist of your blog post content in addition to website pages dedicated to complying with the law and creating a great user experience for readers. This helps you avoid legal ramifications and makes it easy for your readers to support your business through purchases of products and services you sell and endorse….
Blog vs Podcast: Which Is Right for You?
Both blogging and podcasting offer a way to share your expertise, experience, and authority with a global audience. If you are better at speaking than writing or want to interview guests on your show, consider podcasting. If you’re a great writer, you might prefer blogging. One of the biggest advantages of blogging is the ability…
How to Start a Personal Finance Blog in 4 Steps
Starting a personal finance blog is a great way to not only help others reach their financial goals, but it helps keep you accountable on your own journey. You can get started in as little as a weekend, and even if you’re on a strict budget—web hosting starts at $2.59 per month. 1. Select a…
Blog Analytics: What Every Blogger Should Know
Ever stumble into blog analytics tools and become glossy-eyed as you look at all of the different terms and numbers? We’ve picked out some of the most important blog analytics terms for you to know and understand. Once you’ve mastered these, you can look into all of the other terms offered by your blog analytics…
The Top 10 Biggest Blogging Mistakes & How to Fix Them
Blogging mistakes happen to even the most seasoned bloggers. In less than 10 minutes, you can learn about some of the biggest blogging mistakes and how to avoid them. These include mistakes such as writing without clear direction, having articles that are too short, and blogging only when you feel like it. 1. Failing to…
How to Start a Travel Blog in 5 Steps
Starting a travel blog is a great way to see the world, share your experiences, and make money doing it. You can create your travel blog on a weekend and have your first visitors to your blog come Monday. Best of all, a blog is about one of the cheapest businesses you can create—you can…
15 of the Best Keyword Research Tools for Bloggers
A keyword research tool tells you what keywords readers search for, which can help you tailor your blog’s content. Most of these tools have similar functions and differ only in pricing and user interface. There are a few tools with extra functionality, but you will want to test drive multiple tools to get a feel…
Email Marketing for Bloggers: The Ultimate Guide
It isn’t complicated to learn how to conquer email marketing as a blogger. In fact, the process of growing your email list, nurturing it, and sending emails packed full of value is pretty enjoyable if you hone your email marketing skills. You will need to perform actions such as split testing and routine maintenance on…
14 Best Blog Examples
When you first create and start your blog, you might work out of a basic template layout with some standard elements. A great way to give your blog a custom look that fits your style and target audience is to study the best elements of other blogs and use them as inspiration. We’ve put together…