All Real Estate Articles

Real estate software provides agents everything from lead generation tools to video editing, expense tracking, and open house management software. The right real estate tools can help you streamline listings and closings by optimizing marketing campaigns and simplifying transaction management. To help you choose, we identified the 39 best real estate software on the market….

Unique real estate open house ideas can be the key to a successful property showing and subsequent sales. To help make your showing a success, we asked real estate professionals for their best open house tips. Their responses cover everything from staging to more innovative ideas like hiring a drone banner to advertise your event….

Real estate farming is the process by which a real estate agent selects and markets to a specific geographic area or type of client. Most real estate farming is geographic; to select and farm your own area, determine area boundaries, research the community, and make sure that area sales levels will ensure ongoing revenue. If…

A real estate practice exam is a mock test designed to help prospective agents prepare for their licensing exam. They typically include dozens of multiple-choice questions covering topics like real estate law, finance, and ethics. Free full-length practice exams are hard to find, so students should consider sourcing them from a subscription-based exam prep company….

The best real estate transaction management software gives realty professionals the ability to create, send, store, and track documents securely electronically, leading to more efficient sales processes. We evaluated 11 transaction management platforms and found the six best based on price, integrations, storage, security, ease of use, and customer service. Top 6 Real Estate Transaction…

A real estate chatbot is an automated program that allows agents to simulate conversation with site visitors via a chat interface on their website. This program—or bot—helps answer common questions about properties and services without agents spending their own time interacting with visitors. This often results in new leads and, eventually, sales. If you’re ready…

A buyer’s agent is a real estate professional who is legally licensed to represent the buyer’s interests in a real estate transaction. Buyer’s agents search for properties, schedule showings, and negotiate contracts on behalf of homebuyers. Plus, there is no additional cost, as the buyer’s agent receives a commission from the sale price. When buying…

With 195 million-plus visitors each month and more than 110 million listings, Zillow is a draw both for buyers and agents who want to get their listings more exposure. To uncover Zillow’s influence in the real estate industry, we researched the company’s revenue, the number of agents on the platform, buying habits, traffic, and more….