WordPress is the leading CMS known for its vast versatility, but that doesn’t mean it’s the best platform for every small business website. With so many options available, we narrowed it down to the six best WordPress alternatives based on what small businesses need most, from affordability and ease of use to helpful features such…
About the Author
Kelly Main
Kelly Main is a staff writer at Fit Small Business specializing in marketing. Before joining the team, she worked as an analyst at firms like Lincoln Financial Group. She has also founded a number of successful startups, including OpenOnion under the Google Tech Entrepreneurs Program, which was later acquired under the name Whisper. She holds an MS in International Marketing from Edinburgh Napier University.
In her spare time, she can be found exploring foreign lands, climbing mountains (and then jumping off them), flying helicopters, and working on educational projects that help break the cycle of poverty.
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How to Get a Free Custom Email Domain in 5 Steps
A custom email domain uses your website’s URL in your email address, such as yourname@yourbusiness.com, giving your business a professional brand image. To get a free custom email domain, sign up for hosting, pick a domain name, create your custom email address, and link your address to an email client, such as Gmail. While there…
15 Professional Email Signature Examples (& Why They Work)
Professional email signatures can do a lot more than simply provide your name and basic contact information. A well-designed signature works as an effective marketing tool for businesses that can serve nearly any business goal, from building brand awareness to generating sales. With the help of signature tools, creating a great signature for your business…
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3 Rules for Choosing a Professional Email Address (+ Examples)
Using a professional email address has many advantages, from being more memorable to building trust and credibility, which can ultimately result in increased sales. Fortunately, setting one up requires very little time and is a low-cost investment that is definitely worth it. To reap these benefits of a business email address, and to make it…
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6 Best Web Hosting Companies 2020
Web hosting companies provide server space for businesses to store their website files, which can be accessed by the public via a domain name like www.yourcompany.com. We reviewed dozens of top web hosting companies and chose the six best—including the best overall—based on price, storage, uptime, and extras like free domains. 💡 Tip: If you’re…
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6 Best Domain Registrars 2020
The difficult part of getting a domain name shouldn’t be choosing which domain name registrar to use. However, with so many different providers available, it can become a challenge to determine which to use. To make it easy, we reviewed the top registrars to find the six best—including the best overall—that offer affordable domains as…
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Com vs Org: Which Domain Extension Is Best for Your Business Website
It can be a difficult process to find an available domain name that suits your business. Not only that, but even if you do, you’re still left to choose which domain extension to use, such as .com or .org. Generally, commercial businesses will want .com, whereas organizations, such as nonprofits and sports groups, will want…
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UX vs UI: What’s the Difference?
UX and UI are often confused with one another, and with so many similarities, it’s easy to understand why. UX stands for user experience, which seeks to answer the question of how a user interacts with a site. UI stands for user interface, which seeks to answer the question of what a site should look…
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Best Domain Extensions for Business
Choosing a domain extension for your business can be challenging. With the popularity of the .com domain extension, there are very few .com domains available, leaving many small businesses wondering whether an alternative domain extension might work. With an ever-growing list of domain extensions available, we’re here to help you understand how extensions are used,…
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Wix vs Squarespace: Pricing & Features & Which Is Best for You in 2020
If you’re wondering which is better, Wix vs Squarespace, you’re not alone. Wix and Squarespace are both leading all-in-one site builders that compete head-on with one another. While they both appear very similar at first glance, we’re going to do a deeper dive, where it becomes apparent that they’re two very different providers that vary…
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Wix vs GoDaddy: Pricing & Features & Which Is Best for You in 2020
Wix is a leading site builder that has been around for years, though with GoDaddy’s recent launch of its site builder, you might be wondering: Which is better, Wix or GoDaddy? At first glance, both are very similar, though under further inspection, they are very different. Generally, Wix is better for those who want to…
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How to Create a Custom Email Address in 3 Steps
Custom email addresses use your business’ domain name, such as jsmith@YourBusiness.com. This offers a professional appearance with consistent branding that builds trust with customers. To create your own custom email address, start by getting a domain name, then register your email address and connect your host to an email platform. 💡 Tip: If you’re just…
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