Kiah Treece

About the Author

Kiah Treece

Kiah Treece is a staff writer at Fit Small Business specializing in real estate. Before joining the team here, she worked as an environmental scientist and attorney specializing in real estate development. She also researched climate change for The Climate Group. Kiah earned her MS from the University of Florida and a law degree from the University of Toledo. During law school, she served as an editor of the Law Review and edited manuscripts for faculty and students.

When not writing for Fit Small Business, Kiah enjoys antiquing, crafting, and working on the farm she shares with her husband and pet pig, Brandy.

Real Estate Landing Pages 2020: The Ultimate Guide With Examples

By Kiah Treece on March 30, 2020 | Buyer's Guide, Real Estate, Real Estate Marketing | Comments (13)

Real estate landing pages help agents capture leads by collecting contact information through listing-focused websites. In general, you can optimize landing pages for real estate by offering free content or home search and home valuation tools to potential leads. Then, incorporate informative copy, easy-to-use forms, and high-quality images to attract potential clients. One way to…

Top 12 Ways to Generate Real Estate Seller Leads in 2020

By Kiah Treece on December 19, 2019 | Real Estate, Real Estate Sales, Tip List | Comments (2)

Real estate seller leads are individuals who may hire you to list their home. Motivated seller leads help agents fill their sales funnels and close deals, but they can be challenging to generate if you’re not experienced. To get you started, we compiled a list of 12 top ways to generate seller leads in 2020….

How to Do Market Research for Your Small Business [+ Tips]

By Kiah Treece on October 23, 2019 | How To, Marketing, Marketing Strategies | Comments (0)

Market research is the process by which businesses gather information about the needs and preferences of their current and target customers so they can improve their offerings for increased sales. It is best for both new businesses trying to learn what their market wants and existing businesses that want to update their products/services. If you…

Real Estate Tiny House Trends

By Kiah Treece on September 30, 2019 | Real Estate, Real Estate Trends, Statistics | Comments (0)

The tiny house trend is a social movement wherein people dramatically downsize their living spaces to houses smaller than 400 square feet. Reasons for downsizing include financial limitations, environmental impact, and fewer maintenance responsibilities. Below, we highlight the cost, benefits, and examples of trends in tiny houses as a showcase of this movement. How Much…

40 Best Real Estate Software & Tools for Top Agents in 2019

By Kiah Treece on September 9, 2019 | Buyer's Guide, Real Estate, Real Estate Tools | Comments (83)

Real estate software provides agents everything from lead generation tools to video editing, expense tracking, and open house management software. The right real estate tools can help you streamline listings and closings by optimizing marketing campaigns and simplifying transaction management. To help you choose, we identified the 40 best real estate software on the market….

41 Real Estate Open House Ideas People Love

By Kiah Treece on August 29, 2019 | Real Estate, Real Estate Marketing, Tip List | Comments (47)

Unique real estate open house ideas can be the key to a successful property showing and subsequent sales. To help make your showing a success, we asked real estate professionals for their best open house tips. Their responses cover everything from staging to more innovative ideas like hiring a drone banner to advertise your event….

How to Design a Stunning Book Cover in 7 Steps (+ Examples)

By Kiah Treece on August 26, 2019 | How To, Marketing, Marketing Strategies | Comments (0)

The best book cover designs ignite reader interest with captivating graphics and text, ultimately boosting sales. To design your own stellar book cover, review inspirational book covers; choose images, typography, and colors; and test designs to find the most appealing one. Design costs range from free for DIY options to $2,000+ for professional designs. While…

Real Estate Practice Exam Questions (+ Top Test Prep Providers)

By Kiah Treece on August 23, 2019 | Buyer's Guide, Real Estate, Real Estate Careers | Comments (14)

A real estate practice exam is a mock test designed to help prospective agents prepare for their licensing exam. They typically include dozens of multiple-choice questions covering topics like real estate law, finance, and ethics. Free full-length practice exams are hard to find, so students should consider sourcing them from a subscription-based exam prep company….

Real Estate Chatbots: The Ultimate Guide

By Kiah Treece on August 23, 2019 | Real Estate, Real Estate Tools, Ultimate Guide | Comments (0)

A real estate chatbot is an automated program that allows agents to simulate conversation with site visitors via a chat interface on their website. This program—or bot—helps answer common questions about properties and services without agents spending their own time interacting with visitors. This often results in new leads and, eventually, sales. If you’re ready…

What Is a Buyer’s Agent?

By Kiah Treece on August 20, 2019 | Real Estate, Real Estate Terms, What is | Comments (0)

A buyer’s agent is a real estate professional who is legally licensed to represent the buyer’s interests in a real estate transaction. Buyer’s agents search for properties, schedule showings, and negotiate contracts on behalf of homebuyers. Plus, there is no additional cost, as the buyer’s agent receives a commission from the sale price. When buying…

Real Estate Economics: Definition, Characteristics & Influencing Factors

By Kiah Treece on August 14, 2019 | Real Estate, Real Estate Terms, What is | Comments (0)

Real estate economics is the application of economic principles to real estate markets. This is affected by the people involved in real estate, such as owners and developers, as well as macroeconomic forces like supply and demand. Specifically, real estate markets are affected by factors like demographics, interest rates, government policies, and the overall economy….