Meaghan Brophy

Dropshipping can be a low-cost way to start selling online as you don’t have to worry about holding physical inventory. A third-party manufacturer or wholesaler handles product development and order fulfillment. With the availability of several suppliers and tools, Temu is one platform that is piquing dropshippers’ interest. Temu is appealing and highly popular because…

Amazon remains the biggest online marketplace in the US, and independent sellers can tap into its wide market reach, new features, and lines of revenue even without physical inventory. Some ways to sell products on Amazon without holding inventory yourself include dropshipping, print on demand, affiliate marketing, Kindle Digital Publishing, and offering digital products. We…

Merchandise planning is the strategic management of product procurement, allocation, and sales to maximize profitability. It is a critical aspect of retail business operations as it involves determining and maintaining optimal inventory levels, which prevents stockouts (and unhappy customers) and too much cash tied to excess or aging stock. The merchandise planning process accounts for…

Private labeling is when a manufacturer produces goods or products for another company to sell under its own brand name. It could be a viable option if you want to start a retail business but have no idea about the product development process—all you need is a product idea, and you can find a manufacturer…

Product validation is an important process whether you’re starting a new retail business or launching a new product for your existing brand. If you’ve ever come up with a product idea, product validation essentially tells you whether your product is pursuing or not. While it’s not foolproof, it is a great way to ensure you…

Consumer behavior is how individuals buy goods, services, or experiences and the elements that influence those purchasing decisions—including psychological, social, cultural, and economic factors. Retailers need to stay informed about emerging trends and shifts in consumer preferences to effectively connect with target audiences and keep customers coming back for more. Here’s a deeper look at…

As the online shopping market continues to grow at a rapid clip, EMARKETER reveals the ecommerce industry is projected to grow another 8.8% this year, hitting more than $6.3 trillion in sales and 20.1% of the total retail market. What does that tell you? If you are thinking about starting an ecommerce business, the time…

Amazon remains an excellent opportunity for ecommerce sellers. It is the most-visited marketplace in the US with more than 310 million active accounts globally. That’s a lot of chances to reach new customers. But, selling on Amazon isn’t as simple as taking photos, writing a description, and posting your listing—it requires strategy. You need to…

Our Shopify POS review found that the system is best for retailers selling across multiple channels, especially if you either have or have plans to use Shopify’s ecommerce platform. Previously, Shopify POS was only available through an ecommerce subscription. However, it is now available as a standalone product. This change makes it a good fit…

Product sampling introduces a business’ products to potential customers, and it can be a powerful tool to generate interest in products, build brand awareness, and drive sales. New retail businesses or established brands can use product sampling to market their products. In this article, learn about product sampling—what it is, its benefits, various strategies, and…

Barcode inventory management is an approach to managing inventory that involves the use of scannable barcodes to identify and track individual units of products. It involves assigning unique barcode labels to products, which can then be scanned using barcode scanners to capture important information such as product details, quantities, and locations. Whether you’re a new…

Inventory planning is the process of determining the optimal amount of stock to keep on hand in order to meet customer demand while minimizing costs and maximizing efficiency. It is an essential aspect of proper inventory management, which helps you run a successful retail business. An inventory plan involves forecasting demand, monitoring inventory levels, and…