Elizabeth Kraus

Elizabeth Kraus

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HubSpot CMS Review: Best for Lead Gen & Nurturing

The HubSpot CMS (content management system) is easy to use, including integrating HubSpot’s powerful apps for sales, marketing, and customer support—starting with a free plan that allows you to build a website on your domain. As such, it’s one of the best free website builders and one of the best site builders for small businesses….

Dec 14, 2022
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How to Write a Book Press Release in 4 Steps (+ Template & Examples)

To secure publicity when launching a new book, you must learn how to write a book press release. First, identify your target audience. Next, format your media release, craft a captivating headline and subheadline, write a few paragraphs about your new book, and add a boilerplate. Finally, get broad exposure by distributing it in different…

Nov 18, 2022
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How to Write a Crisis Press Release (+ Template & Examples)

A crisis press release is a public relations (PR) tool used to respond to a potentially negative situation. This could be something internal, like a data breach or employee misstep, or in response to external crises like natural disasters, economic issues, industry-related topics, and so on. We outline how to write a crisis press release…

Oct 21, 2022
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