Press releases are one of the best ways to get the word about your business out, especially if you have something important to announce, like a merger or a new location opening. Press releases establish your credibility and shape your public narrative. Plus, they’re also versatile, meaning there are different types of press releases for…
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14 Coffee Shop Marketing Ideas From an Expert
Coffee shop marketing should attract new customers and build loyalty from regular customers. Our expert tells you how to do it.
Coffee should be easy to sell; it’s delicious, the aroma is enchanting, and drinking coffee is a daily ritual for many people. But to attract new customers and build long-term loyalty that gives independent coffee shops longevity, you need excellent coffee shop marketing. Your coffee shop marketing strategy needs to increase brand awareness, drive foot…
Top RingCentral Integrations for Small Business
RingCentral is a popular voice-over-internet-protocol (VoIP) system with over 300 prebuilt third-party integrations. By connecting software solutions, users can perform various tasks, including sending text messages, accessing customer profiles, and launching virtual meetings, in one single platform without the need to switch between apps. In this article, we’ll tackle the top RingCentral integrations for small…
8 Best Real Estate Software for Agents (+ Alternatives)
Specialized real estate software helps agents and brokers streamline daily operations and foster a successful career. These tools are invaluable for lead generation, brand promotion, listing control, office management, and client interactions. These real estate agent software enhance productivity and bolster customer acquisition, all contributing to increased revenue. We’ve curated a list of the top…
5 Types of General Liability Claims & How to Avoid Them
Without commercial general liability (CGL) insurance, you’d have to pay for claims out of pocket. Fortunately, a general liability insurance policy can mitigate those expenses when they arise. However, when evaluating premiums and even determining insurability, insurers will consider a number of factors, including your claim history, so it is in your interest to do…
30 Black Friday Marketing Strategies
Black Friday is one of the biggest retail shopping days of the year and, as a retail business, you do not want to miss out on opportunities to boost your sales over the Black Friday weekend—in-store and online. What is Black Friday? Black Friday is the shopping holiday that takes place the Friday after Thanksgiving….
What Makes a Good Website + 23 Tips to Stand Out
Have you ever been excited about a new brand, only to visit their website and be greeted with slow loading times, links leading to nowhere, or a messy interface? Today more than ever, having a functional, well-designed website for your business is non-negotiable for your success. Websites are a basic element of digital marketing, and…
20 Types of Emails for Marketing Your Small Business (+ Examples)
Email marketing is a reliable marketing strategy that’s cheap and easy to set up and produces a high return on investment when done right. That’s partly because it’s so versatile: you can send multiple types of emails for various marketing campaigns and gain considerable results, from higher brand awareness to more customers. This is also…