A POS, or point-of-sale, system is an invaluable tool for businesses of all sizes. It’s replaced the traditional cash register with constantly evolving, tech-driven solutions. It offers business management features that go beyond administering in-person transactions such as click and collect, loyalty programs, bill splitting, and more. Below, we look at seven POS trends and…
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10 Benefits of Using a POS System
A point-of-sale, or POS, system is a common component to brick-and-mortar businesses. They’ve replaced the old-school cash register with a more sophisticated, tech-forward approach to the checkout process. As a result, today’s businesses get to take advantage of a number of benefits of POS systems, including greater efficiency, increased sales, and happier customers. Let’s take…
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Restaurant Marketing: 13 Steps to Promote a New Restaurant
Most of restaurant marketing comes down to building strong relationships with customers online and offline. The 13 steps below walk you through the process. With all of the tools available to communicate with your customers and community, marketing your restaurant can quickly become one of your favorite regular tasks as a restaurant owner. Whether you…
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10 Ways to Repurpose Blog Content
You’ve spent all of this time creating a great blog post, but then what? Put all of that time and research into repurposing content for other platforms like podcasts, social media, newsletters, and webinars. This way, not only will you get to link back to your blog and increase page views, but you expose your…
Best and Worst States for Businesses to Survive the Pandemic
Our 50-state analysis shows that business owners in Ohio (which ranked #1) were best situated to weather the economic turmoil of the COVID-19 pandemic. Those in New York (#50) fared the worst. Fit Small Business surveyed every state using metrics including overall financial health, infection rates, emergency reserve totals, and consumer confidence to determine in…
4 Essential Website Pages Every Blog Needs
Your blog should consist of your blog post content in addition to website pages dedicated to complying with the law and creating a great user experience for readers. This helps you avoid legal ramifications and makes it easy for your readers to support your business through purchases of products and services you sell and endorse….
15 Best Email Apps for Business
Keep up with business on the go with email apps designed to help businesses be more efficient. Whether you’re looking for a way to streamline how you manage multiple email accounts and inboxes, schedule emails to send later, track open rates, connect to other third-party apps, or pause incoming emails to avoid distractions and increase…
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The Top 10 Biggest Blogging Mistakes & How to Fix Them
Blogging mistakes happen to even the most seasoned bloggers. In less than 10 minutes, you can learn about some of the biggest blogging mistakes and how to avoid them. These include mistakes such as writing without clear direction, having articles that are too short, and blogging only when you feel like it. 1. Failing to…
Top 10 Entry-Level Jobs for College Grads in the COVID-19 Era
For new college graduates, entering the workforce now is daunting, to say the least. According to the latest U.S. Bureau of Labor Statistics report, the U.S. economy lost an unprecedented 20.5 million jobs in April, with an almost 15% unemployment rate. However, the current crisis has hit specific industries harder than others, and demand has…
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25 Website Marketing Strategies 2020
Your website marketing strategy should use a range of marketing channels, platforms, and techniques to attract visitors to your site. A few common ways to market your website include starting a blog; optimizing your website for search engines, social media, and mobile devices; email marketing; pay-per-click (PPC) advertising; and ensuring campaigns perform their best by…
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15 Best Sales Management Tools 2020
Sales management tools are applications, programs, or software that provide business owners, managers, and supervisors tools such as reporting and dashboards to help them visualize team performance and identify areas for improvement. We reviewed dozens of applications and arranged this list of the 15 best sales management tools for helping sales team leaders be most…
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15 of the Best Keyword Research Tools for Bloggers
A keyword research tool tells you what keywords readers search for, which can help you tailor your blog’s content. Most of these tools have similar functions and differ only in pricing and user interface. There are a few tools with extra functionality, but you will want to test drive multiple tools to get a feel…