8 Best Social Media Marketing Agencies for Small Businesses

Social media marketing is essential to growing your brand presence in today’s digital-first world. However, managing it effectively may require expert help. That’s where social media marketing agencies come in. The best social media marketing agency for small businesses can grow your awareness and engagement and connect you with the right audience on social media. Below, we rounded up the eight best agencies to help you find the best one for your business.

• LYFE Marketing: Best social media marketing agency for small businesses overall
• $99 Social: Best for affordable social media marketing services
• Fiverr Pro: Best for individual social media projects
• WebFX: Best for lead generation
• Avalaunch Media: Best for social media advertising
• SEO Discovery: Best for B2B marketing
• Social High Rise: Best for restaurants
• Sprout Social: Best for self-managed social media tools

Best Social Media Marketing Agencies at a Glance

Social Media Agency	Starting Cost	Organic + Paid Social Plans	Social Media Platforms	Contract Length
	$550	✓	Facebook, Instagram, TikTok, X (Twitter), LinkedIn, Pinterest	Three months, then month-to-month
	Visit LYFE Marketing
	$99	✕	Facebook, Instagram, TikTok, X (Twitter), LinkedIn, Pinterest, YouTube	Monthly
	Visit $99 Social
	Custom; from around $120	✓	Facebook, Instagram, TikTok, X (Twitter), LinkedIn, Pinterest, YouTube, Snapchat	Per project or month
	Visit Fiverr Pro
	$3,000	✓	Facebook, Instagram, TikTok, X (Twitter), LinkedIn	Monthly
	Visit WebFX
	Custom, from around $10,000	✓	Facebook, Instagram, X (Twitter), YouTube, TikTok, Pinterest, Snapchat	Custom
	Visit Avalaunch Media
	Custom	✕	Facebook, Instagram, X (Twitter), Pinterest, LinkedIn	Three months, then month-to-month
	Visit SEO Discovery
	$349	✕	Facebook, X (Twitter), Instagram	Three months, then month-to-month
	Visit Social High Rise
	$199	✓	Facebook, X (Twitter), Instagram, Pinterest, LinkedIn, YouTube, TikTok, Threads, YouTube	30-day free trial, then monthly or annually
	Visit Sprout Social

Learn more about these services below along with their prices, features, and pros and cons:

LYFE Marketing: Best Social Media Marketing Agency for Small Businesses Overall

• Overview
• When to Choose LYFE Marketing
• Pricing

Pros

• All plans include organic and paid social media.
• It offers services for Facebook, Instagram, TikTok, X (Twitter), LinkedIn, and Pinterest.
• It doesn’t offer long-term contracts.
• It can also create vertical videos (i.e., for TikTok or Instagram).

Cons

• It doesn’t have transparent pricing; all prices are custom.

Visit LYFE Marketing

LYFE Marketing’s biggest benefit is its holistic approach to social media marketing, encompassing both organic and paid. This makes it the best option if your business is new and is just starting to build a social media presence, and you want to get started on the right foot.

Here’s when to choose LYFE Marketing:

• You’re a complete beginner to social media marketing and want to build a presence from scratch.
• You need both organic and paid social media strategies.
• You want to use video to market your business on social media.

Here’s when to go with an alternative:

• If you only need organic or paid social media strategies, hire a freelancer on Fiverr Pro instead.
• If you only want to focus on one social media platform, choose $99 Social instead.

LYFE Marketing offers custom plans with custom pricing according to your business’s needs, so you’ll need to contact the team to get a quote. However, here are some starting costs you can expect:

• Organic social media: from $550/month for three posts a week
• Social media advertising: from $1,000/month for two platforms
• Organic vertical video marketing: from $1,000/month for two posts a week
• Vertical video advertising: from $800/month (plus ad costs)

When it comes to social media marketing, the best strategy is an all-around approach. This is because social media encompasses both organic content and paid ads, and they’re most effective when used together. And for a holistic approach to your social media strategy, one of the best social media marketing agencies is LYFE Marketing.

LYFE Marketing is our top pick for small businesses overall because its plans include organic and paid strategies at small business-friendly pricing (starting at $550 a month). The team can even create vertical videos for Instagram or TikTok. Overall, it’s the best social media marketing company for businesses looking for a scalable, one-stop solution for paid and organic social media management services on multiple channels.

LYFE Marketing is a well-reviewed small business social media marketing company with services for both organic and paid social media marketing. (Source: LYFE Marketing)

LYFE Marketing Services and Features

LYFE Marketing’s most standout feature is its all-inclusive plans, including both organic and paid, to grow your social presence. But it’s also an all-around digital marketing agency with services for PPC ads and email marketing.

Here are LYFE Marketing’s features:

• Organic social: Set the number of posts per month, content creation, social media calendar, page monitoring, sponsored post management, and follower ads. Higher plans also include videos and more frequent posting.
• Paid social: This includes custom graphics, branded images, advanced targeting, ad creation, and bid management and optimization. Higher-tier plans also include videos.
• Vertical video creation and advertising: LYFE Marketing’s team can also create vertical videos for your social media (for instance, for TikTok or Instagram Reels) as organic or paid ad content.
• Email marketing: The team can also build and maintain newsletter lists, write and design email content, and track your campaigns’ performance.
• PPC management: Aside from social media ads, LYFE Marketing can also set up, optimize, and monitor your ads on Google and Bing. This includes search, display, and, in some cases, shopping ads.
• Account management: You’ll have a dedicated social media manager who will understand your business, goals, and objectives to develop a strategic social media marketing plan and optimize continuously, including daily account maintenance.
• Reporting: Access a 24/7 analytics platform to track account performance and monthly reports from your account manager.
• Contract length: There are no long-term contracts. Instead, it has an initial 3-month contract. Afterward, clients are on a month-to-month basis.
• Customer service: LYFE Marketing has highly regarded customer service, with a team available by phone or an online contact form.

If you’re looking to grow your brand presence on social media through organic and paid strategies, LYFE Marketing is our top-recommended small business social media agency. Its team members are experts in social media and can craft a holistic yet tailored strategy to meet your business’s needs at small business-friendly pricing.

Visit LYFE Marketing

$99 Social: Best for Affordable Social Media Marketing Services

• Overview
• When to Choose $99 Social
• Pricing

Pros

• It offers social media services from $99/month.
• Videos, carousels, blogs, and emails are available as add-ons.
• It offers a la carte services and has no long-term contracts

Cons

• It has no custom solutions.
• It has no social media ads.
• Reports and calls will cost you extra.

Visit $99 Social

$99 Social is the most affordable marketing agency for social media on this list, with prices starting at $99 a month (hence its name). This makes it the best option if affordability is your number one concern. All its prices are also clear on the website—what you see is what you get.

Here’s when to go with $99 Social:

• You want affordable social media marketing services with no hidden costs.
• You only want to market on specific social media platforms.
• You want to generate brand interest on social media.

Here’s when to go with an alternative:

• If you want a fully custom social media solution tailored to your business, opt for LYFE Marketing or WebFX instead.
• If you want to run social media ads, hire a freelancer on Fiverr Pro instead.

$99 Social’s pricing is in its name: it offers social media services starting at $99 per month for 10 posts, and its higher plans are also generally affordable. There’s also the option to add more services like short-form videos and image carousels as add-ons.

Here are the pricing options for $99 Social:

• Standard Plan: $99/month for 10 posts
• Plus Plan: $189/month for 20 posts
• Premium Plan: $279/month for 30 posts

The prices above are for one social media platform, although you can add more for an additional $10 a month per platform. Meanwhile, here are the other services available as add-ons:

• Short-form videos from $99/month
• Email marketing from $149/month
• Blog posts from $49/month
• Instagram Stories from $49/month
• Instagram Carousels from $5/month

$99 Social’s defining feature is in its name: its social media services start at just $99 a month, making it one of the most affordable marketing companies for social media. It’s also one of the best social media marketing companies if you only need specific social media services and not a full solution, as all its services are a la carte (although you can add extra services like videos and email as add-ons).

This makes it a good option if you already have a social media plan for your business and only need steady content to keep it going and generate continuous engagement.

$99 Social is one of the most affordable social media marketing companies for small businesses. (Source: $99 Social)

$99 Social Services and Features

$99 Social stands out most for its affordable and clear-cut pricing and for offering social media services across all the major social platforms, including even TikTok and Pinterest. Here are its top features:

• Organic social media marketing: Organic social growth is $99 Social’s main area of expertise. However, it also offers social media advertising services if you need to leverage social, although prices for these aren’t listed transparently—you’ll need to contact the team for more information.
• Account management: A social media expert will manage your account, as well as create and publish content regularly as a long-term strategy for organic social media growth.
• Reporting: The standard plan does not include reporting. Instead, it is available as an add-on for an additional $49 per month.
• Contract length: All plans are contract-free and on a month-to-month basis, so they can be canceled anytime. The company notes that it does not require a contract because it depends on retaining clients by providing high-quality service.
• Customer service: The support team is available by phone from 9 a.m. to 5 p.m. Mountain time, Monday through Friday, and via email and chat. There’s also an online knowledge base for anyone to access.

Overall, $99 Social is the best social media marketing agency for small businesses that need an affordable yet reliable solution. If your marketing budget is small, but you want to generate brand interest without breaking the bank, $99 Social is your best bet.

Visit $99 Social

Fiverr Pro: Best for Individual Social Media Projects

• Overview
• When to Go With Fiverr Pro
• Pricing

Pros

• Services for any social media marketing strategy and platform are available.
• All services are on a per-project basis; it has no long-term contracts.
• It is more affordable than a full social media agency.

Cons

• It takes time to find and manage the right freelancer.
• You’ll need to handle your projects 100% by yourself.

Visit Fiverr Pro

Fiverr Pro is a freelancer hiring platform and not a full-scale marketing agency, so it may be more suitable if you only need specific services or one-time projects instead of a fully custom, top-to-bottom solution.

Here’s when to go with Fiverr Pro:

• You only need specific social media marketing services, for instance, TikTok videos or Facebook ads.
• You only need a one-time service and not a long-term social media strategy.
• You have specific social media needs and prefer handling your own projects.

Here’s when to go with an alternative:

• If you need a custom social media strategy tailored to your business, or if you’re a complete beginner to social media marketing, opt for LYFE Marketing instead.
• If you need services for just one social media platform, opt for $99 Social instead.

Pricing and plans vary for each freelancer on Fiverr Pro, but expect to pay in the ballpark of $120 to $750 per project, plus advertising spend if you plan to run digital ads. Services are prepackaged, so you always know exactly what you’ll get for a specific price.

Fiverr Pro isn’t a marketing company for social media per se, but a freelancer hiring platform with hundreds of social media freelancers available for hire on a per-project basis. This means you can outsource nearly any social media marketing service on the platform, from content creation to digital ads, and most are affordable enough to start (some even start at $50) without a long-term contract.

Overall, Fiverr Pro is a good option if you only need a specific social media marketing service, say setting up and running your social media ads, or if you already have a social media team and just need some extra support to fill in the gaps.

Fiverr Pro is the best platform for social media outsourcing for small businesses. (Source: Fiverr Pro)

Fiverr Pro Services and Features

Fiverr Pro is a bit of an outlier as it’s more of a hiring platform than a marketing agency. But it can still be a valuable resource, as it has freelancers for hire for nearly any social media strategy, at generally affordable prices starting below $100. If there’s a particular service you’re looking for, you’ll likely find it on Fiverr Pro.

Here are some of Fiverr Pro’s best features:

• Expertise and services: There is a wide range of services and expertise levels offered by Fiverr. Purchase the service that provides exactly what you are looking for, so you only pay for what you need.
• Account management: You’ll find that there are verified Fiverr Pros who are individual social media experts and agencies. Check with providers to see how they handle account management.
• Reporting: Reporting will depend on the freelancer you hire on Fiverr. Check with each freelancer before hiring to ensure that they also provide you with reports, how they’re delivered, the level of detail, and if they include strategy calls.
• Contract length: Fiverr gigs are offered on a project basis, so there are no long-term contracts. However, some providers do offer services on a subscription basis, so you don’t have to rehire your chosen expert every month.
• Customer support: Unlike a traditional social marketing agency, Fiverr customers get added support from Fiverr. So if something goes awry, you can depend on support from Fiverr to help resolve your issue.

Fiverr Pro is the most reliable outsourcing platform for professional social media services. It’s especially helpful if you don’t want to commit to long-term contracts and want more control over your projects. If you don’t mind taking the time to find the right freelancers for your needs, it’s an affordable alternative to hiring a full-scale marketing agency.

Visit Fiverr Pro

WebFX: Best for Lead Generation

• Overview
• When to Use WebFX
• Pricing

Pros

• Its a social media agency with built-in CRM tool to track and manage leads
• It uses data points to generate qualified leads.
• You can choose a prepackaged plan or create a custom one for your business.

Cons

• It can be more expensive than other marketing agencies.
• Individual plans are only for each social platform.
• It requires extra costs for vertical content (i.e., Instagram Reels and TikTok).

Visit WebFX

WebFX offers a holistic approach to social media, so it’s a great option if you’re starting out with social media marketing from scratch and want expert help. It particularly stands out for its CRM tool, which is helpful for generating leads.

Here’s when to use WebFX:

• You specifically want to generate leads and customers from social media.
• You want to work with a more established digital marketing agency.

Here’s when to go with an alternative:

• If you only need specific social media services and not a holistic social media strategy for your business, opt for Fiverr Pro instead.
• If budget constraints are your main concern, Fiverr Pro and $99 Social are more affordable.

WebFX offers both packaged plans and custom pricing tailored to your business’s needs, both of which start at $3,000 monthly. There are three packaged plans to choose from:

• Bronze Plan: $3,000/month for 10 posts on one platform and one monthly consultation
• Silver Plan: $4,200/month for 20 posts on two platforms and two monthly consultations
• Gold Plan: $4,800/month for 30 posts on three platforms and four monthly consultations

However, all plans also have additional setup fees on top of these monthly costs. All WebFX plans come with access to its built-in CRM tool, MarketingCloudFX.

If you’re looking specifically to generate leads on social media, WebFX is one of the best small business social media companies that can help you. This is because WebFX has long been one of the most established digital marketing agencies, with 29 years of experience under its belt. It also uses data points to target the right customers for your brand. This means you don’t just get any leads, you get highly qualified ones that match your customer profile.

Another thing that distinguishes it is its built-in customer relationship management (CRM) platform that you automatically access when you become a client. This platform lets you see, manage, and track your leads, which is also something you won’t find in most other social media marketing agencies.

WebFX has long been one of the most established digital marketing agencies for small businesses. (Source: WebFX)

WebFX Services and Features

WebFX has some of the most comprehensive and advanced features, and it’s the best social media marketing agency for small businesses that value data-driven insights. Here are the features you’ll get if you partner with WebFX:

• Organic social media marketing: Depending on your chosen plan, you get 10, 20, 30, or a custom number of posts per month on your chosen social media platform. WebFX also offers vertical content creation (i.e., for TikTok or Instagram Reels) at an additional cost.
• Paid social: Plans come with two, four, six, or a custom number of boosted posts per month, along with a minimum ad spend for each. This includes creating and setting up your ads, monitoring, and analysis.
• CRM platform (MarketingCloudFX): This is WebFX’s in-house CRM platform, which clients can access to track and manage their leads.
• Data-driven strategies: WebFX uses billions of data points to target your audience and determine the best social media strategies for your business.
• Account management: You’ll get a dedicated social media manager to handle and monitor your accounts daily and access to WebFX’s in-house content publishing and CRM tools.
• Reporting: You’ll have firsthand access to WebFX’s analytics dashboard, along with regular in-person reports and consultations on your social media marketing ROI.
• Contract length: There are no long-term, locked-in contracts with WebFX—all plans are on a month-to-month basis.

While WebFX is one of the higher-priced agencies on this list, you can be assured that you’re paying for experts with decades of experience helping small businesses grow. They take a holistic approach to each business and analyze the best possible strategies to meet your specific needs and goals.

Visit WebFX

Avalaunch Media: Best for Social Media Advertising

• Overview
• When to Use Avalaunch Media
• Pricing

Pros

• You can run social media ads on Facebook, Instagram, X (Twitter), YouTube, TikTok, Pinterest, and Snapchat.
• Google Ads and organic social media are also available.
• It offers custom social media strategy for your business.

Cons

• It has no transparent pricing.
• It doesn’t offer a la carte services.
• It can cost upwards of $10,000 according to past clients.

Visit Avalaunch Media

Because Avalaunch Media’s costs can be generally higher than average, we recommend it if you already have an established organic social media presence and just need expert help in setting up and running ads. The Avalaunch Media team can create a custom solution for your business.

Here’s when to use Avalaunch Media:

• You need to run ads on multiple social media platforms with a specific objective (i.e., generating leads, landing page traffic).
• You want a comprehensive organic and paid social media strategy.

Here’s when to go with an alternative:

• If you only need to run social media ads on one platform, hiring a freelancer on Fiverr may be a more affordable option.
• If you want to focus on organic social media strategies, or to market on a specific social media platform, opt for one of $99 Social’s packages instead.

Avalaunch Media only offers custom plans with custom pricing for each business. The team creates a custom strategy according to your business’s needs, so there are no a la carte services. According to previous clients, projects start below $10,000 and can go up to $200,000.

Aside from organic social media content, ads are another way to get the word out about your business on social media. They’re especially effective for promoting specific campaigns like limited-time sales or for generating site traffic or new leads. But they can also be tricky to manage, especially if you’re a beginner. An agency that can help set these up for you is Avalaunch Media.

While it’s also an all-around digital marketing agency, Avalaunch Media specializes in digital advertising, including on social media. The team can set up and monitor ads on Facebook, Instagram, YouTube, TikTok, and even Pinterest and Snapchat. You can also run ads on just one social platform or combine multiple platforms—either way, the team will set up a custom strategy tailored to your business’s needs.

Avalaunch Media offers some of the most comprehensive social media advertising services.

Avalaunch Media Services and Features

Avalaunch Media is an all-around digital marketing agency, but what makes it different is its focus on digital advertising, especially on social media. For one, it can run ads on six social media platforms, which is more than most offer. But it also offers organic social media services if you want more comprehensive services. Find out more about Avalaunch Media Features:

• Digital advertising: Avalaunch Media is one of the best marketing agencies for digital advertising. Its services include social media ads for up to six platforms, plus Search, Display, and Shopping Ads on Google. The team can even create your ads for you.
• Organic social media: Aside from paid ads, Avalaunch Media also does organic social media marketing and management, so it’s also a good option if you want a comprehensive social plan encompassing both organic and paid strategies.
• Reporting: Avalaunch Media provides progress reports weekly, bi-weekly, or monthly, depending on your preference, plus quarterly business reviews.
• Contract length: Avalaunch Media offers multiple contract lengths depending on the complexity of your marketing strategy. Some contracts only last for a few months, while longer, ongoing strategies can last multiple years.
• Customer service: The team will assign an account manager to oversee your business’s marketing strategies. Clients can contact the team via phone, email, and through their in-house communication platform, Ravetree.

Overall, if you want experts to handle your social media advertising, the professionals at Avalaunch Media offer some of the most comprehensive services. Plus, they also craft your strategy specifically to meet your business’s needs, so you won’t just get any cookie-cutter services.

Visit Avalaunch Media

SEO Discovery: Best for B2B Marketing

• Overview
• When to Use SEO Discovery
• Pricing

Pros

• It offers comprehensive LinkedIn marketing packages.
• LinkedIn packages include profile setup, content creation, lead generation, and more.
• Its plans are available for individual and multiple social platforms.

Cons

• LinkedIn reachouts are only available on the highest plans.
• Paid social is only available as an add-on.
• Basic plan only manages one social platform.

Visit SEO Discovery

The best use-case for social media marketing with SEO Discovery is for B2B marketing via LinkedIn. It has more comprehensive LinkedIn marketing strategies than most marketing agencies, while still keeping affordable, small business-friendly pricing.

Here’s when to use SEO Discovery:

• Your goal on social media is B2B marketing on LinkedIn.
• You want to build your brand presence and promote your brand among other industry professionals.

Here’s when to go with an alternative:

• If you want specific social media services, hire a freelancer on Fiverr instead.
• If you want a custom social media plan tailored to your business’s needs, partner with LYFE Marketing instead.
• If lead generation or detailed analytics is your priority, opt for WebFX instead.

All SEO Discovery’s prices are custom, so you’ll need to contact the team via their website to get a quote. SEO Discovery generally has some of the most affordable rates (you won’t find any costs above a few hundred dollars for any service). However, its Basic package only includes one social platform—prices increase for each additional platform.

If your objective on social media is B2B marketing specifically on LinkedIn, SEO Discovery is the best social media marketing agency for small businesses. This is because it offers comprehensive marketing strategies to promote your business on LinkedIn, from building a strategy to creating your business page and reaching out to relevant leads.

You also get custom posting, monthly reporting, and cold messaging for leads, all of which are essential strategies for promoting on LinkedIn.

SEO Discovery is the agency of choice for LinkedIn marketing. (Source: SEO Discovery)

SEO Discovery Services and Features

Aside from LinkedIn, SEO Discovery’s services include custom posts for Facebook, Instagram, Twitter, and Pinterest. For higher-priced plans, you can access custom professional videos, direct messaging, insight monitoring, other post-formats (polls, events, groups), and even influencer outreach.

Overall, SEO Discovery is a solid social media management company for small business marketing. Here are its features:

• Social media strategy: This is what sets SEO Discovery apart. Depending on the platform and the client’s vision, you can expect custom-tailored deliverables to help achieve marketing goals.
• Account management: As a client, you’ll get a dedicated expert to manage your account. You will also get updates from a sales consultant who tracks campaign progress.
• Reporting: SEO Discovery has a bi-weekly schedule for social media client meetings. This conversation includes progress, updates, and results regarding the social media strategy.
• Contract length: Like LYFE Marketing, SEO Discovery has an initial three-month contract. After this, clients transition to a month-to-month basis, which you can discontinue at any time—just be sure to give a 30-day notice before cancellation.
• Customer service: SEO Discovery is available 24/7 and can be reached through phone, email, WhatsApp, or an online contact form. From experience, they have some of the most proactive customer service teams.

Overall, SEO Discovery has some of the most comprehensive social media services at affordable price points. This is especially true for LinkedIn. The team can build your LinkedIn strategy, analyze your competitors, create and post your content, and reach out to relevant leads to grow your business’s presence on the platform.

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Social High Rise: Best for Restaurants

• Overview
• When to Use Social High Rise
• Pricing

Pros

• Can create content on Facebook and Instagram to generate customers
• Digitize menus, respond to reviews, optimize your profile, and more
• Can also list your business on Yelp, TripAdvisor, and Google

Cons

• Twitter and paid social are only available as add-ons
• No plans for individual social media platforms

Visit Social High Rise

Social High Rise is well-known for catering specifically to restaurants. Its marketing services focus on optimizing profiles, digitizing menus, responding to reviews, and building an online community, which are all helpful for restaurants’ growth.

Here’s when to use Social High Rise:

• You own a restaurant and want to grow its online presence.
• You want listings on Yelp and TripAdvisor alongside social media services.

Here’s when to go with an alternative:

• If you want to market on a specific social media platform at similar pricing, $99 Social is a better option.
• If you don’t need a full-scale social media strategy and only want a specific social media service, or you want to market on Snapchat or Pinterest, opt for Fiverr Pro.
• If you don’t need restaurant-specific marketing services, LYFE Marketing can create a custom social media plan for your business.

Social High Rise’s social media services start at $349 per month for organic marketing, but to get both social and reputation management, you’ll need the most expensive plan at $499 per month. Find out more below.

• Customer Experience Plan: $349/month for 20 posts on Facebook and Instagram, menu publishing, and local SEO
• Customer Delight Plan: $499/month for everything in the Customer Experience Plan plus reviews management on Yelp, TripAdvisor, Google, and Facebook

All plans also come with a one-time setup fee of $199, and you can get add-ons like Facebook ads, boosted posts, and X (Twitter) at an extra costs.

As a marketing agency, Social High Rise specializes in sales, customer service, and marketing for restaurant businesses. The team can digitize your menus, optimize your social profiles, respond to reviews, and communicate with your customer community on social media.

Aside from social, it also has services for listing your restaurant on sites like Yelp and TripAdvisor, so it’s the best agency if you own a restaurant as it offers all-around marketing services.

Social High Rise caters specifically to restaurants. (Source: Social High Rise)

Social High Rise Services and Features

Social High Rise’s features and services are tailored specifically for restaurants, from its menu publishing services to its review and listing management. Have a look at its features:

• Menu publishing: This is something only Social High Rise does, which is one of the main reasons it’s our best social media agency for restaurants. The team can digitize and publish your restaurant’s menu on over 80 platforms.
• Online reputation management: This involves managing brands via social media and other platforms where people talk about your business, from Google to Yelp.
• Dedicated restaurant experts: With an exclusive focus on social media and reputation management for restaurants, Social High Rise offers a completely industry-tailored solution.
• Account management: As a client, you’ll get a dedicated expert to manage your account, including strategy development to help you reach your goals.
• Reporting: Every month, clients receive their “wins,” which is Social High Rise’s version of monthly reporting. It details the overall account performance and standout customer engagements.
• Contract length: Social High Rise has a required minimum commitment of three months, which is the same as most other social media companies for small businesses. After this, contracts transition to a month-to-month basis and can be canceled anytime.
• Customer service: Social High Rise’s customer team is reachable by phone, email, and online contact form on its website. However, clients get a dedicated account manager, who is generally available during regular business hours from 8 a.m. to 6 p.m. Pacific time, Monday through Friday.

If you have a restaurant and want to grow its online presence on social media and search engines, Social High Rise is the best candidate for the job. For just a few hundred dollars, the team can list your restaurant on dozens of restaurant directories to get discovered, optimize your social profiles, create content, and even respond to customer reviews.

Visit Social High Rise

Sprout Social: Best for Self-Managed Social Media Tools

• Overview
• When to Use Sprout Social
• Pricing

Pros

• All-in-one self-service social media management platform
• Post to five or unlimited social profiles
• Competitive reports and performance dashboard
• Social listening, content calendar, review management, ads

Cons

• No expert services—it’s only a platform with social media marketing tools
• No free plan
• Not very beginner-friendly

Visit Sprout Social

Sprout Social isn’t a social media marketing agency for small businesses per se, but a platform with industry-level tools for social media marketing, including post-scheduling, social listening, and review management, so it’s overall best if you already have a social media team and just need tools to help you out.

Here’s when to use Sprout Social:

• You already have an in-house social media team and a social media plan and only need the industry-level social media tools to carry it out.
• You already have some basic social media know-how and don’t need hands-on expert help.

Here’s when to use an alternative:

• If you’re a complete social media marketing beginner, Sprout Social’s tools may be complicated. Opt for a full-service agency like LYFE Marketing instead.
• If you only need specific social media services but need expert help, Fiverr Pro or $99 Social are better options.

All Sprout Social’s plans include tools for paid and organic social media management, with no limits on how often you can post. Find out more about its pricing below:

• Standard Plan: $199/month per user for five social profiles, a social inbox, content calendar and publisher, reviews management, and social listening
• Professional Plan: $299/month per user for everything in the Standard Plan, plus unlimited social profiles, advanced reporting, content library, optimal posting schedules, and AI assistance
• Advanced Plan: $399/month per user for everything in the Professional Plan, plus message alerts, chatbots, automations, CRM integrations, surveys, and link tracking

Enterprise plans are also available with custom pricing—contact the team for a quote.

Sprout Social is the best platform for small businesses that can self-manage social media marketing. While it’s not an agency, it has all the essential tools of one—you’ll just need to manage them yourself. Therefore, it’s the best option if you already have an in-house social media team or the expertise to do your business’s social media marketing yourself and only need the right tools.

Sprout Social also comes with CRM tools that automate customer responses and reviews, and social listening tools to monitor your brand’s reputation online.

Use Sprout Social for industry-level social media marketing tools. (Source: Sprout Social)

Sprout Social Features

Sprout Social has some of the most comprehensive, industry-level social media marketing tools, even if it isn’t technically an agency. Read more about its features below:

• Content calendar and publisher: Some of Sprout Social’s most valuable tools are its content calendar and publisher to plan and post content on your social media profiles. These are particularly helpful for managing multiple social media profiles.
• Social listening tools: These help you monitor and manage how people are discussing your brand online.
• Social analytics: Sprout Social also has social analytics and reporting tools to help you track your campaigns’ progress and the effectiveness of your strategies.
• Expertise: Most social media marketing agencies don’t have extensive resource libraries, but Sprout Social does. There, you’ll find the tutorials and guidance you need to build and execute a solid social media plan that produces a return on investment.
• Account management: Clients do not get a dedicated account manager. However, you can schedule a video demo and access Sprout Social’s customer support to help you get the best return on investment.
• Reporting: Clients can access a dashboard, monthly profile performance reports, cross-channel performance reports, competitor performance tracking, and paid performance reports for optimizing ad spend.
• Contract length: Sprout Social has both annual and monthly plans according to what works best for your business. It also offers annual plans with monthly payments, and you can cancel at any time. All plans start with an initial three-month contract, then transition to your chosen payment scheme.
• Customer service: Sprout Social boasts 24-hour customer support Mondays through Fridays. The team is available by phone, online contact form, and social media.

If social media marketing tools are what you’re looking for, Sprout Social has the best of the best. It has everything you need, from planning to monitoring, and it’s an all-in-one addition to your social media team.

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How We Evaluated the Best Social Media Marketing Agencies for Small Business

There are plenty of digital marketing agencies available for small businesses, but finding the right one specifically for social media marketing can be challenging. To choose the best ones above, we used specific evaluation criteria. For instance, social media marketing services shouldn’t have an astronomical cost that drains your budget. They should also be comprehensive and thorough enough to bring results.

Below are the criteria we used to determine the best social media marketing agency for small businesses:

• Cost and value for the money (including management and setup fees)
• Agency expertise, reputation, and customer reviews
• Plan features and inclusions
• Performance metrics and reporting
• Customer support
• Firsthand experience and expertise

What to Look for in a Social Media Agency

When looking for the best social media agency for your business, start with those that offer social media marketing on the channels your target audience uses most. Here are the other things to look for when choosing an agency to work with:

• Free consultation: The best agencies usually start with a free consultation, preferably one that includes an audit of your existing social media profiles.
• Cost: This covers pricing transparency, what’s included, and whether the agency has a plan that can fit your budget.
• Strategies: The agency should be able to clearly outline the specific strategies and social media plan they recommend for your business.
• Results to expect: Agencies should be able to readily provide performance statistics and metrics for existing clients (either as case studies or in aggregate).
• Collaboration: Ideally, the agency you choose will offer to meet with you regularly (e.g., quarterly or monthly) to review results, tweak campaigns, and touch base on ways to improve performance.
• Timelines: Agencies should also be able to give you estimated timelines on how long each strategy will take to help you determine if it’ll fit into your marketing plan.
• References: Ask to speak with an existing client about their experience with the agency, such as the agency’s communication style, reporting cadence, transparency, and results.

Frequently Asked Questions (FAQs)

How much does a social media marketing agency cost for a small business?

How do I find a social media marketing agency?

Which company is best for social media marketing?

Bottom Line

Deciding on the best social media marketing agency for your business comes down to your specific needs, priorities, and budget. The agencies above are among the best for growing your online presence and building an engaged online community, through both organic and paid strategies. For an all-in-one approach that covers all your bases, our overall best social media marketing agency is LYFE Marketing—it covers all the essentials at affordable pricing.

Visit LYFE Marketing