Debt vs Equity Financing: Which Is Best for Small Businesses? | Fit Small Business

Debt vs Equity Financing: Which Is Best for Small Businesses?

The main difference between debt vs equity financing is their return on investment (ROI). Debt financing has repayment obligations in which you, the borrower, pay back the loan with interest, whereas equity financing involves giving up ownership stakes in exchange for funding with no expectation of repayment. Debt financing Debt financing involves borrowing funds from…

Feb 27, 2025
6 minute read

The main difference between debt vs equity financing is their return on investment (ROI). Debt financing has repayment obligations in which you, the borrower, pay back the loan with interest, whereas equity financing involves giving up ownership stakes in exchange for funding with no expectation of repayment.


Debt financingEquity financing
ROIRequires repayment of principal and interest on a scheduleRequires offering ownership stakes in exchange for funds
OwnershipEnables you to retain ownershipMeans you give up some ownership control
FundsAllows you to utilize funds as you see fitAllows investors to give input on how funds are used, as well as on scaling the business
Use caseIs optimal if you seek to maintain total ownership control of your businessIs best suited if you want to offer equity stakes rather than go into debt

Debt financing

Debt financing involves borrowing funds from a lender, expecting those funds to be repaid with principal and interest. This is a very common form of financing, usually via a loan, that provides a borrower with a designated amount of capital for their business.

That said, lenders may impose certain restrictions or stipulations on how funds can be utilized. There is also a level of risk involved with borrowing funds, as in the event of default, there can be potential consequences for both parties. As such, borrowers will often have to supply collateral of some sort to help mitigate risk to the lender.

With debt financing, you typically submit an application with a lender — whether through a bank, credit union, online lender, or personal acquaintance — and the application will be reviewed and approved based on your qualifications as a borrower. Factors like credit score, time in business, and annual revenue are common considerations in a lending application.

If approved, you’ll be presented with an agreement outlining the loan terms and conditions. Once these details have been negotiated and agreed upon, you’ll be entered into a binding agreement where you’ll have to repay the loan as agreed, commonly with monthly principal and interest payments until loan maturity.

Check out our guide on

how to get a small business loan

to learn more about the application process and how to increase your approval odds.

Equity financing

Equity financing doesn’t involve borrowing funds but rather offering equity stakes in exchange for financing. With this, instead of repayment, a percentage of ownership control within your business is given to the investors who provided funds.

This method of financing requires no debt obligation or financial expense of your business but rather allows investors to give input on how to scale your business to ensure their ROI. This allows you to raise capital and grow your business without entering into debt.

When seeking equity financing, you’ll typically be working with experienced investors who are well-versed in how to scale business operations. As such, these investors work with high-potential businesses, and they — with the right guidance and capital injection — can scale your operations to secure a worthwhile ROI.

With this method, you’ll likely need to write a business plan that’s detailed to attract investors. If they choose to invest, an agreement will be drawn up, outlining the details of ownership control and any other conditions regarding the exchange of funds.

When to choose debt vs equity financing

When deciding which option is best for your business, there are various factors to consider, mainly concerning how your business is structured, market conditions, and how much financing you need. In some cases, you can utilize both debt and equity financing to source funds for your business; it really depends on your preference and factors such as budget, ownership, and business structure.

That said, if you need help deciding, consider the following:

Debt financingEquity financing
  • You can manage a monthly payment and avoid entering into default.
  • You prefer having a structured repayment schedule.
  • You need funding flexibility for a variety of business purposes.
  • You have the qualifications and resources to be considered eligible.
  • You are comfortable giving up portions of ownership control.
  • You need guidance from experienced investors.
  • You require funding to scale business operations.
  • You have a detailed business plan but may lack qualification credentials like credit score and time in business.
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Factors to consider when making a financing decision

When determining where to source capital for your business, you should keep a few things in mind to ensure you pick the best option for your business needs. Take the following points into account before coming to a decision:

  • Determine your qualifications. Consider items such as your personal and business credit score, how long your business has been operating, and what your annual revenue looks like. Qualifications are especially important with debt financing, but you may have more flexibility with equity financing.
  • Consider your budget. Your budget is an important factor as to what type of financing is best for you. If you have a steady cash flow and can afford a monthly payment, debt financing is likely a suitable option. If you’re a newer business with limited resources and a minimal budget, equity financing might be the better route.
  • Factor your business goals. You may need funding for a wider variety of business purposes. If you are looking to grow your business and have help managing it, equity financing can help with a capital injection. If you need financing for other business uses like repairs, renovations, or emergencies, a business loan might be the way to go.
  • Consider ownership control. If you want to remain the sole owner of your business, consider debt financing since there is no exchange in equity. If you are specifically looking to distribute ownership, equity financing typically has this as a requirement in exchange for funding.
  • Compare the terms of either agreement. Both debt and equity financing will require an agreement that details the conditions of the transaction. If you choose debt-based financing, ensure you understand repayment terms and covenants. If you pursue equity-based financing, refer to ownership percentages and funding round details.

Alternatives to debt and equity financing

Seeking an alternative outside of debt or equity financing may be a bit tricky, as they make up a vast majority of business financing sources. However, in the case you are exploring all of your potential financing alternatives, consider the following:

  • Rollover for Startup Businesses (ROBS): If you don’t want to manage debt obligations or give up portions of ownership control within your business, you may be able to seek business financing through your 401(k). This transaction is known as a ROBS, which allows you to access retirement funds tax- and penalty-free. Check out our ROBS ultimate guide to get started.
  • Small business grants: These may be a suitable option to obtain funding without entering into any type of financial agreement. While they can be competitive, it’s a risk-free way to apply for funding through various channels. To find a potential grant opportunity, see our roundup of the best small business grants.
  • Crowdfunding: There are various forms of crowdfunding, which include debt-, equity-, donation-, and rewards-based models. These public campaigns are commonly hosted on an online crowdfunding platform, which allows your funding goals to be reached by a large audience of interested investors. Our list of the best crowdfunding sites for small businesses will help you find a platform.

If you’re a startup business, refer to our guide on

alternative funding for startups

for an in-depth look into how to secure financing for your business.

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Frequently asked questions (FAQs)

Debt financing most commonly takes the form of a loan. For example, if a business is looking to acquire a commercial real estate space to grow its operations, it may need to seek out a loan to purchase the property. In this case, it would enter into a debt financing agreement with a lender and repay the loan over time. This requires a debt obligation on its part and would be considered an expense.

The main advantage of debt financing over equity financing is maintaining ownership control of a business. With debt financing, you can access capital without having to provide equity stakes that would ultimately impact your level of control. With equity financing, there is the expectation that ownership percentages will be offered in exchange for funding with no repayment obligations.

Both have various risks worth considering. With debt financing, most risk is associated with default, in that you’ll be legally on the hook if you violate the terms of the financing agreement. This can involve pursuing personal funds or asset seizure. With equity financing, most risk lies in giving up portions of ownership within a business, ultimately giving the business owner less control over operations and important business decisions.

Bottom line

Overall, both debt and equity financing can be great ways to source funding for your business needs. Depending on your preferences, business model, and qualifications, one option may be more suitable. That said, be sure to do your research before entering into any form of financing agreement.

Lauren McKinley

Lauren McKinley is a Staff Writer at Fit Small Business, specializing in Finance. She’s a financial professional with over 4 years of diverse experience in the banking industry, primarily in the Northeast. Her expertise spans roles as a Credit Analyst, Loan Administrator, and Bank Teller, obtaining skills in commercial real estate, financial analysis, and banking operations. With a particular focus in small business financing, she has navigated financial solutions for a variety of lending institutions.

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